Best Buy Co., Inc. Case Study: Richard M. Schulze

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Company Background
In an interview with James Wetherbe, Richard M. Schulze tells of how at eleven-years-old he became an entrepreneur in St. Paul, Minnesota as a paperboy. This newspaper boy would grow up to be founder of the world’s largest consumer electronics chain store, Best Buy Co. Inc. (Schulze, 2014). As an adult in 1966 Schulze partnered up with Gary Smoliak and opened the company called Sound of Music until 1986 (Bailey, 2015). Schulze bought out Smoliak around 1970 and by 1983 he had changed the name of the company to Best Buy Co., Inc. Four years later Best Buy Co., Inc. secures an entry on the New York Stock Exchange. During the early 1990’s Best Buy Co., Inc., had become the largest consumer electronics store in the United States. …show more content…

By 1999 the competition was growing, Amazon.com introduces a line of consumer electronics to their growing e-business. Best Buy Co., Inc., fights back during the early 2000 by purchasing Magnolia Hi-Fi. Best Buy Co., Inc., goes international when they bought Canada’s Future Shop in 2001. In 2002 Richard M. Schulze steps down as CEO and Vice-Chairman Brad Anderson takes over his position. Brad Anderson started as an employee with Best Buy in 1973. He had been serving as president and chief operating officer of Best Buy Co., Inc. since 1991. With roller coaster events and changing corporate officers throughout the years, as of 2012 to present day Hubert Joly presides as Chairman and Chief Executive Officer.
External …show more content…

In order to compete they would have to be able to price match their products and provide the wide array of consumer services like Best Buy. With over 1,700 stores in the U.S. this allows the consumer easy store access with product and employee interaction of which manifest the loyal returning consumer. These factors in combination would entail a vast amount of working capital from the start along with experienced employees and therefore detouring new

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