Analysis Of Cigarettes And Women

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Of Cigarettes and Women
Caught in a cloud of smoke in the late 60 's, Cigarettes were selling themselves. Everyone who had a mouth was smoking. "America cigarette smoking was the epitome of cool and glamour." Jason Rodrigues writes in when smoking was cool, cheap, legal and socially acceptable. The 'epitome of cool and glamour ' brought a rise in aggressive marketing from cigarette companies. These companies were no longer advertising for the wonders of smoking, but for the value behind their cigarette.
One ad in particular, "Tipalet" from WallStreetJackass, asserts that their cigarette can and will make any woman follow you, all you must do is “Blow in her face” (Tipalet). Obviously having a strong grasp of who their audience was: young inner city men who needed an impression to lay on women; Tipalet was able to target their audience using the appeal for sexual need. Men striving to be an exceptional 'bad boy ' now had an outlet.
People will be people, No one knows this fact better than advertising companies. Since the revolution of marketing, sexual desire has been pulled into the mix one way or the other. Cigarettes follow a history of appealing to sexual suggestions. Lucky cigarettes, for example, promote a slimmer figure with their use. Tipalet already knew their audience had a need to be cultured, which provokes smoking. Tipalet took this need and fused it with the sexual desire that fuels purchasing decisions in young men in order to persuade them that their cigarette is the best for their needs and values. Which Tipalet advertised in one simple line "Blow in her face and she 'll follow you

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