Summary Of Predictably Irrational, By Dan Ariely

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Dan Ariely takes a unique perspective on decision making. Author Dan Ariely proposes that we really aren't as in control of our decisions as we believe we are. Instead we are conditioned to make decisions based on certain influences of our intrinsic and extrinsic life. He refutes the common assumption that we behave in fundamentally irrational ways; He instead proposes our decisions are very rational in our minds. Decision making depends on the person, however their decisions can be easily foreseeable. Ariely goes deeper into the thought that expectations, emotions, social norms, and other invisible, seemingly illogical forces alter our reasoning abilities.
Ariely reveals we make simple mistakes everyday such as overpaying, underestimating, and procrastinating. Easily avoidable mistakes with the help of good decision making …show more content…

Dietrich proposes there are several factors of which help us make decisions: past experiences, cognitive bias, age, individual differences, belief in personal relevance, escalation of commitment. Ariely doesn't speak about all of the decision making skills that Dietrich does, however he does write about a few of them. Instead of decision making as a whole, Ariely instead proposes specific instances where a decision is required. In Predictably Irrational, Ariely introduces decision making instances: relevancy in decision making, arousal, supply and demand fallacies, buying "deals", expenses and dishonesty. Dietrich also mentions that decision is the root of all that we do and plays a major role in whether or not we feel happy or successful in life. Goal and plan based decisions work towards goals you want instead of happiness or usefulness (Kranz and Kunreuther 2007). Dietrich agrees with Ariely because they both believe that decision making is very important to a happy life. In order for to feel good about your decisions, it's useful to have good decision making

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