Sainsbury's Political Factors

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Political factors influence Sainsbury’s a lot due to the fact that the debts of consumers and the government are increasing, this means that the attitudes of the consumers are affected therefore affecting the business because of all the pressure.

Sometimes, the government supports Sainsbury’s for certain causes such as the innovation and investment for the future of farming which builds up the business’ reputation and makes people think more highly of it therefore bringing in more customers.

The fact that the U.K is in the process of leaving the European Union, means that it will greatly affect the stock that is sold in most supermarkets. This stock mainly involves fruit and dairy but Sainsbury’s mainly sources its stock from british farmers

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