Nicholas G. Carr Does It Matter

1006 Words3 Pages

Nicholas G. Carr is a famous American essayist who has written many books and articles about the social, economic, and work implications of technology. He is the author of the article "IT Doesn't Matter" and the well-known book “Does IT matter?” Carr’s point of view is that the power of the information technology has decreased for all businesses to build competitive edge while its use is becoming more and more commonplace. In this small analysis of Carr’s work, I will first present its arguments and give my point of view; secondly I will focus on other scholars’ view on how we can make IT matters, and finally I will give some recommendations to help businesses to take more advantage of their information technology asset and make it matter …show more content…

Additionally, this kind of commoditization is happening in any other department. We can take the example of the marketing department, some companies started to market their products in a new way that worked very good for them so obviously, what other companies did? They started to do the same and that’s what we call competition, you can’t find a market worldwide without competition, and competition is based on doing things better than the competitor. So I think that Carr has not considering this point of view in his article and focused only in his own idea of competitive advantage. Secondly, I think that IT is better used when it’s shared, I don’t agree with Carr’s argument about the drawback of the commoditization of IT, I think that it’s a good thing because IT gives more value when it’s shared than when it’s used isolated, especially when we talk about infrastructural technologies that are the technology used by everyone, compared to the proprietary technologies. If you are the only one who has it, then you are working alone and won’t get any benefit of

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