Intrinsic Rewards: A Case Study

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Initially, Apple implements a motivational environment to keep capable employees as an asset. Apple Inc. makes sure that their employees do their job in an effective manner, but Apple also wants the employees to do their job by enjoying it. Apple Inc. utilizes intrinsic and extrinsic rewards. Intrinsic Rewards. In the first place, intrinsic rewards are beneficial for Apple Inc. Intrinsic rewards are rewards that bring excitement from performing a job related task (Williams, 2013). Employees will do a task because they feel joy in doing the task. According to Apple Inc. Chief Design Officer, Jonathan Ive, Apple’s “goal isn't to make money” (Leander, 2013); in fact, money is essential in employs, but it is not everything to stay in the work

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