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Social effects of television watching
Effects of TV in society
Influence of TV
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In today’s society, the mass media has consumed our lives from magazines to movies. As technology continues to grow, mass media expands in a variety of places. The media engages us to connect from mobile to online without being out of touch from important events. Mass media can shape a person’s opinion and even persuade someone to buy something he/she does not need. Notably, television is a primary source of media, which can influence a person positively and negatively. Television has become accessible globally giving useful information, intriguing stories, and capturing real world events. The high exposure to television shapes a person’s view on reality, such as, the images on TV can inspire people in a career field. For example, “Greater quantity of television viewing has been shown to be positively correlated with estimates of doctors, lawyers, and police officers in the real world” (Shrum 2002). For television, it can affect our viewing behavior and social attitudes. The media exaggerates reality in gender roles, the middle class unfairly represented, and a disproportion of demographics. Furthermore, television images cultivate our social attitudes in materialism, stereotypes, and violence. Materialism in television is mostly due to ads. In the 21st century, more people are able to own a television creating more viewers television programming and advertising. Television viewing in United States has increased due to a variety of programs as more people are tuned in to watch their favorite shows. According to a Journal of International Business Studies by Speck & Roy, as cited in Kubey & Csikszentmihalyi, “The average US citizen was shown to spend approximately 15% of their waking lives watching television” (Speck & Roy 1200)... ... middle of paper ... ...view reality in a whole new context. Works Cited Gerbner, George, et al. "Living with television: The dynamics of the cultivation process." Perspectives on media effects (1986): 17-40. Perse, Elizabeth M. Media Effects And Society. Mahwah, N.J.: L. Erlbaum Associates, 2000. eBook Collection (EBSCOhost). Web. 22 Nov. 2013. Shebloski, Shannon. "Stereotypes Conveyed in Television." (n.d.): n. pag. Web. 22 Nov. 2013. Shrum, L.J. "Television And Persuasion: Effects Of The Programs Between The Ads." Psychology & Marketing 16.2 (1999): 119. Publisher Provided Full Text Searching File. Web. 22 Nov. 2013. Smith Speck, Sanda K., and Abhijit Roy. "The Interrelationships between Television Viewing, Values and Perceived Well-Being: A Global Perspective." Journal of International Business Studies 39 (2008): 1197-219. JSTOR. Palgrave Macmillan Journals. Web. 22 Nov. 2013.
Author also point out television undermines the family. Most parents are now relying on outside sources such...
One of the largest “booms” that this country has witnessed is in the area of the ultimate “entertainment” source, the television. The growth in popularity of the use of the television is harming Americans in every aspect of their lives,
The United States is the biggest economical power in the world today, and consequently has also the strongest and largest media industry. Therefore, it is essential to take a look at the crucial relationship between the media and the popular culture within the social context of the United States for a better understanding of the issue. For a simpler analysis of the subject we shall divide the media industry into three main branches: Entertainment, News and Commercials (which is the essential device for the survival of the industry, and shall be considered in integration with Entertainment). Researches have shown that the most popular reason behind TV viewing is relaxation and emptying the mind.
... for children. Children are exposed to 20,000 advertisements a year. The average child watches 8,000 televised murders and 100,000 acts of violence before finishing elementary school. By the time children graduate from high school, those numbers more than doubles. Furthermore, television is shown to influence attitudes about race and gender. Pro-social and anti-social behaviors are influenced by television.
Television is an invention that has revolutionized the way people think, comprehend and receive information. Although television in today’s world is not the leading media source, however it still remains to be a prime example of media influenced outlet of information. Television over the course of the past few decades has intertwined its way into society’s day to day operation and will remain to influence people’s decisions.
In the article “Life According to T.V.” published in 2009, in common culture: Reading and writing about American popular culture, Harry Water portrays that the media nowadays are easily to misrepresent the world and damage the society as a whole. First of all, he points out that the television is more influential than other forms of entertainment media in the public which affects social attitudes and creates cultural biases. Secondly, he refers to Gerbner’s study which is based on precise experiments and surveys and explains television changes the public’s view through multiple ways such as sex, age, race, work, health and crime, or other aspects of society. For instance, Water says that TV shows leave us a negative impression about the old people, which are silly, stubborn, sexually inactive and eccentric. Water also claims that crime rages about ten times more often than that in real life. Violence video always has a negative influence in society, especially the young generation. Water still points out that young people easily changes their attitude to choose a job because TV show greatly overestimated the proportion of Americans employed as physicians, lawyers, athletes, and entertainers.
According to a report by ZenithOptimedia, people spend more than an average of 490 minutes of their day consuming some form of media or text (Karaian). In a society that’s driven primarily by the media, we as consumers have been constantly exposed, yet desensitized, to the various perspectives and theoretical frameworks that media has historically illustrated and produced. The most common concepts that are explored involve ideas of race, heteronormativity, whiteness and white privilege, female objectification, class identity, and gender. Each perception is complex and is seen differently in media depending on who you are and the way that you see the world through the lenses created by your own beliefs and culture.
Studies show that, today television has become an important part of our family households and almost another ‘member of the family’ (Gunter & Svennevig 4). Television has become the common symbolic environment that interacts with most of the things we think and do (Silverstone 148). However all the viewers of television have their own interests as different audiences have different needs. While television is a central dimension of our everyday lives and, its meaning and interpretations vary according to our individual circumstances (Silverstone 1) its addiction is non-productive. According to Silverstone, our inherited institutions like family, household, neighborhoods, community, and nation are more vulnerable to challenges of television and technology (Heath 267). Television has many advantages and disadvantages. However, addiction to television has been the greatest challenges because of its effects to human productivity.
Television is a vital source from which most Americans receive information. News and media delegates on television have abused theirs powers over society through the airing of appealing news shows that misinform the public. Through literary research and experimentation, it has been proven that people's perception of reality has been altered by the information they receive from such programs. Manipulation, misinterpretation, word arrangement, picture placement and timing are all factors and tricks that play a major role in the case. Research, experimentation, and actual media coverage has pinpointed actual methods used for deceptive advertising. Television influences society in many ways. People are easily swayed to accept a belief that they may not normally have unless expressed on television, since many people think that everything they hear on television is true. This, however, is not always the case. It has been observed that over the past twenty to thirty years, normal social behavior, even actual life roles of men and women and media, regulatory policies have all been altered (Browne 1998). Media has changed with time, along with quality and respectability. Many Americans receive and accept false information that is merely used as an attention grabber that better the show's ratings and popularity. Many magazines and Journal reviews have periodically discussed the "muckraking" that many tabloid shows rely on to draw in their viewers. This involves sensationalizing a story to make it more interesting, therefore increasing the interest of the audience. "Along the way, all sorts of scandalous substance and goofy tricks appear, but not much mystery in the logic," (Garnson 1997). People often know that these shows aim to deceive them, but still accept the information as truth. Many times, people have strong opinions on certain topics. Yet, when they are exposed to the other side of the argument, they may be likely to agree with the opposite view. As Leon Festinger said, "If I chose to do it (or say it), I must believe in it," (Myers 1997). This is an example of Festinger's cognitive dissonance theory, which pertains to acting contrary to our beliefs. Television influences many people to change their original beliefs. It has the viewers think that the majority of other people hold the contrary idea. Once these views are presented, people have the option to hol...
“I wanted to escape Small Town U.S.A. To dismiss the boundaries, to explore. My life experience came from watching movies, TV, and reading books and magazines. When your culture comes from watching TV everyday, you're bombarded with images of things that seem cool, places that seem interesting, people who have jobs and careers and opportunities” (Trent Reznor). The previous quote describes what television means to so many Americans. In a culture like ours, mostly every way we communicate is through cell phones, computers, tablets, and radios. One interesting way is the television. The following paragraphs describe the positive and negative effects of the technology known as television on our past and present.
Media also influences the thinking of people and society in general through entertainment as well as advertising and marketing campaigns. It is the creative ideas and boost to the imagination that people get once they watch a television show, movie, commercial or listen to a certain song. The impact any of these forms of media can have on an individual’s thinking can change in that most of them view the various stars in the movies, TV or the music industry as role models and as a result, they start imitating them. This type of influence oftentimes will influence the way someone views a political
Watching television has become a major part of today’s western culture, people spend an average of three to six hours a day staring at its screen. Television has a huge impact on society and influencing everyday reality. The media is responsible in persuading people to accept a view of society. To understand the correct meaning of what is shown, people have to refer to their knowledge and experience of the world they live in, so that they can differentiate the reality of what they know from what they see in television.
The mass media has played a key role in shaping people’s lives. The modern society’s use of mass media including TV, radio, newspaper, as well as print media has largely influenced people’s ideas regarding themselves and the society at large. This is evident from their behavior towards themselves and their community as well as their treatment of the environment. While some experts believe that the media is to blame for most of the negative behavioral traits among the active members of society, the majority agree that the media makes people understand and develop a positive sense of association with their society within which they live, making it easy for them to identify and get their role in it.
The social effects of television are numerous and definitely vary in positive and negative ways. Since television was first introduced it’s been a very large part of America’s society. Television started as a form of entertainment that would be watched by the family for an hour a night as a relaxing way of getting away from the stresses of real life. Television has now turned into one of the biggest industries in the world, and has more influence than anyone could have imagined. Many people view television as a very positive form of entertainment, as it is without a doubt the most popular kind in the world. There are also those people who say that television is going to be the downfall of our society and we are becoming much to dependent on it.
Television has become one of the major entertainment providers in our modern life. It sits in the living room of about almost every home in the world and it is the one thing that most people like to come home to after a long day of work or school. Not only does it give us something to laugh or get scared at but it also provides us with valuable information about what is happening around our local community and around different places in the world. But, as good as this sounds, Television may be affecting us without even realizing it. Being one of the major distractors in today 's society, it gets us attached to its content in which a lot of people spend a lot of their time watching. Being thus, watching too