Can E-Cigarettes Save Lives Summary

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Various American individuals debate about the need for e-cigarettes and their unpopular campaigns on helping occurring smokers and encouraging youth into smoking. In the article entitled “Can E-Cigarettes save lives?” by highly acclaimed columnist Joe Nocera, Nocera expresses his dissatisfaction with e-cigarettes’ less popularity due to their less straightforward regulated advertisements about the reduced harm compared to normal cigarettes. He strongly urges for e-cigarettes to be used in the right circumstances such as that of adult smokers rather than burgeon the youth into nicotine. Nocera successfully constructs his credibility with actual statements from expert sources, and his passionate reasoning followed by his use of potent counterarguments, however, his attempt to appeal to ethos with factual data is futile because of his lack of citation. Nocera sets the …show more content…

Beginning his first paragraph, Nocera mentions an encounter with an e-cigarette advertisement by NJOY, a company that specializes in the production of e-cigarettes, claiming to “deliver quick and strong nicotine satisfaction at levels close to an actual cigarette.” (Nocera, New York Times) Nocera then abruptly rebuttals that e-cigarettes are not as widely spread to adult smokers due to its less nicotine kick compared to real cigarettes and provides statistics for cigarette smokers. “With some 42 million American adults still smoking, and 480,000 of the dying each year as a result, this is tragic.” (Nocera, New York Times) By using these statistics, Nocera appeals to Logos and showcases further evaluation to the dangers of real cigarettes ,all while increasing his bias for e-cigarettes. The numbers essentially relishes astonishment upon the reader and shows that the case towards e-cigarettes is worthwhile to be discussed. He then informs the reader upon the cigarette controversy- the fight between two sides in the anti-tobacco

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