Analysis Of Weapons Of Influence Robert Cialdini

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The society we live in today requires “people skills”, which are being able to communicate effectively with the people around you. In Chapter 10, “Influence: The Psychology of Persuasion”, Robert Cialdini explains how words can become “weapons of influence”, ways of getting others to bend to your will. With the use of certain ways to communicate with another individual you are able to “automatically sidestep their normal ration decision-making processes” (Page 63). By recognizing certain triggered behaviors, a person can easily predict the likelihood of how an individual will react to a certain situation. There are 6 specific ways, a.k.a. “Weapons of influence”, where a person can persuade a person which are reciprocation, commitment and consistency,

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