Analysis Of If We Don T Act Now, More Kids Will Die

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'If We Don 't Act Now, More Kids will die ' written by Susie O 'Brien, it was published on Tuesday March 24th 2015 in the Herald Sun newspaper. This text is an opinion piece and the writers contention is to inform parents that they should vaccinate their babies otherwise they are at a greater risk of illness or death. The target audience is any person who is about to be a parent or about to adopt a baby or a parent who already has a child and is on the fence about the vaccinations and weather they should or shouldn 't. The writers stake in the issue is she is a mother of a boy and that means she knows what it is like to raise a baby and also a young child and she probably knows other mothers as well so she knows even more from the other mothers …show more content…

Her tone stays the same throughout the article. The title of this article captures the reader’s attention by being sudden and shocking by saying 'more kids will die ' shocking the reader and making them want to read the article. The effectiveness of the headline is it uses strong but straight to the point language with no nonsense language and no puns at all. It is positioning the reader to be shocked and possibly on the attack and if you’re a parent that does not have a vaccinated child it could seem as if it is pointed straight at you and makes you as if you apart of the problem and …show more content…

It uses harsh blunt tactics that could shock the reader even offend some. It uses an expert opinion with Susie quoting Claire Harvey from the Sunday Telegraph with things like "Well, if you haven 't vaccinated your own child, you are doing all those things. You killed four-week old Riley Hughes who died this week" And Susie agrees with and she makes mention that 'vile ' anti-vexers have even been trolling Riley 's parents online. Using words like 'trolling ' and mentioning the social media side in an informal

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