Management Accounting II
FCB Bakery Shop
Executive Summary
FCB Bakery is a specialty food retailer. FCB uses a system that is similar to RotiBoy Bakery to provide Mexican buns in a fast and time-efficient way. FCB provides its customers the ability to order and buy the bun without waiting in long queue. FCB is offering cheaper offers to the RotiBoy.
FCB offers its patrons the finest Mexican buns, specializing in specialty coffees flavors. In addition, FCB will ensure the patrons grab their freshly made buns straight on the spot without delay. Seasonally, TDP will add other flavors such as chocolate, cheese and more flavors.
FCB will focus on two markets:
The Daily Commuter- someone traveling to/from work, out shopping, delivering goods or services, or just out for a drive.
The Captive Consumer- someone who is in a restricted environment that does not allow convenient departure and return while searching for finger food, or where finger food are an integral part of the environment.
FCB will penetrate the commuter and captive consumer markets by locating their premises in the most logical and accessible locations. The location are carefully selected in a two-sided traffic and selling the buns in less time than required for a visit to the locally confectionary shop.
In addition to providing a quality product and an extensive delicious buns, to ensure customer awareness, as well as good publicity coverage and media support, we will be using word of mouths strategy based upon customer positive feedback.
The FCB's financial picture is quite promising. Since FCB is operating a cash business, the initial cost is significantly less than many start-ups these days. The process is labor intensive and FCB recognizes that a higher level of talent is required. The financial investment in its employees will be one of the greatest differentiators between it and FCB's competition. For the purpose of this cash budgeting, the capital expenditures of facilities and equipment are financed. There will be minimum inventory on hand so as to keep the product fresh and to take advantage of price drops, when and if they should occur.
The danger in having direct competitors would rise up and establish a foothold on a community before--or in the midst of--the arrival of FCB, causing a potential for a drain on revenues and a dramatic increase in advertising expenditures to maintain market share. Knowing these risks--and planning for them--gives FCB the edge needed to make this scenario work.
The projected profits estimates a profit of $166,004 for the first year, $157,309 for second year and earnings of $147,754 on the third year.
On July 2nd, 2015, I took a trip the Salvador Dali Museum in Saint Petersburg where they showcased the Leonardo Da Vinci exhibit, which included numerous amounts of work that he did over his entire lifespan. Ranging all the way from the Mona Lisa to the Last Supper, Leonardo had a very unique style of portraying his painting, as well as being extremely talented with his blends and bending of multiple colors. Not only was he apart of the famous Renaissance painters who changed the way we looked at Italy, but he was also an extremely intelligent and talented man who has greatly influenced artwork for hundreds of years and will continue for many more generations.
The food service department consists of several components. The most prosperous of the components is the Mexican food deli, followed only shortly by the bakery. The Mexican food that is prepared right in front of you consists of tacos, burritos, tostadas, quesadillas, nachos, and about any other type of Mexican food one could think of. The bakery is awesome. The prices are very appealing to the frugal, but the availability of all types of bread (donuts, to loafs, to cakes and pies) is appealing to basically everyone. However, the whole Ranch Market seemed to be focused on appealing to the Mexican culture.
What is the best fast food in Fresno? In my opinion, Carl's Jr. is the best fast food restaurant in town. Carl's Jr. is the best fast food restaurant because of the superior tasting food, first class service, and diverse menu.
Why are specific foods always available, what affects their pricing, and what changes do corporations make in store that aim to increase consumption? As previously mentioned, this FreshCo has recently been bought by a new franchise, Chalo; it’s still FreshCo, but this location satisfies the South Asian diet. The franchise owner has taken advantage of the demographics of the neighboured and made their culture profitable. Clapp’s explains in her chapter Transnational Corporations that TNC’s have increased and broadened their endeavours, entering all levels of food production and sale. She explains the connection between consumers and corporations by using the food system hourglass analogy
In the beginning, Burciaga provides a brief history when Taco Bell was established. First starting in Mexico City and then spreading throughout the United States, the chain sold “mild imitations of the real thing” (382). Many Mexican businesses and people protested against Taco Bell because unlike homemade tortillas made from hand, they used “prefabricated hard tortilla shells” (383) that tasted nothing like real Mexican tacos. Additionally, the restaurant also combines food and makes up names so that it appears different. From Enchiroto, a combination of a burrito and enchilada, to Cinnamon Crispas, known as bunuelos, Burciaga points out that “the Taco Menu can be a mystery if one is not familiar with the renamed food items” (383).
Frankenstein only realizes the full ramifications of his actions when the monster first opens its eyes, but by then it is too late and nothing can stop the monster from being alive. Instead of taking responsibility for the monster he has created, Frankenstein flees and does not really question where it went upon his return, celebrated for a bit when he “becomes assured that [his] enemy had indeed fled” (Shelley 46), and it was not on his mind until it was seen when he got to his home town. This shows Frankenstein's true personality when faced with a difficult problem, as far as physiological reactions go he has the “flight” response. Every time a situation comes up that provokes stressful emotions he seeks for solitude in
Mexican food is a world-wide favorite that has many selections of food to choose from. One of the “so- called” Mexican restaurants Taco Bell, takes the world by storm. Glen Bell was the starter of Taco Bell. There are nearly 7,000 restaurants around the world. The experience at each Taco Bell will differ due to the staff at the restaurant. Like many fast-food places there is a drive thru that helps the customer get in and out as fast as possible. The menu has more than 50 items on their menu. Taco Bell is a restaurant that offers breakfast, lunch, and dinner. Desserts are offered as well to customers. To better their restaurant they have a sale everyday from 2-5 allowing all beverages to be a dollar. ”.They have wonderful food and service. If they make a mistake they fix it without any attitude. I realize fast food is demanding and not always an easy place to work in.” (review 5). In order for a restaurant
Guilt is powerful thing. A person’s whole life can be destroyed seconds after being exposed to the strength of guilt. Even though admitting a sin can seem more difficult than not, that confession can often make a world of difference in the long run. In The Scarlet Letter, by Nathaniel Hawthorne, Hester Prynne, and Reverend Dimmesdale, have two very different ways of dealing with guilt. These differences in action are what change the courses of their lives. The actions taken by one character are successful, though the actions of the other put his life in ruins. Hester confesses her sin in public, while Dimmesdale does not. This simple choice made causes a drastic change in each of their lives. When comparing the lives of Hester and Dimmesdale,
Leonardo Da Vinci is a famed artist today due to his renowned painting of the ‘Mona Lisa’. In the 14th century, people of Venice would have known him as an engineer, people of Milan would have known him for his Last Supper, but only the people of Florence would have seen his whole character. Da Vinci is known as the archetypal Renaissance man, a man of “unquenchable curiosity” and “feverishly inventive imagination”. Da Vinci created many technologies and new innovations which were so advanced for his time and age that many scholars did not believe him. He contributed to civilisation through three main areas: art, science and engineering.
Some of these things that take Victor’s mind off all of his sorrows include taking drugs or wasting time in nature away from society. Victor does these things because of his past actions-or future actions-and the guilt he feels for them that he wants to escape. Responsibility is not one of his strong points and since his personality and actions are so influenced by his Id, he wanted no part in feeling the guilt that his Superego brings to him. As Victor’s guilt grew with each action his monster did, his sustainability and calmness constantly grew worse. His “agitation and anguish were extreme during the whole trial”(Shelley 69) of Justine’s because his guilt from his Superego increased with the death of his brother William. When any death occurred after that Victor proceeded to suppress his Superego to make himself feel better about all the wrongs he had committed through his rash-Id influenced actions. Victor tried “to forget the world, his fears, and more than all himself” (Shelley 79) altogether and move on from his past. Yet he could not forget the past as he had a shadow that would not let him move on to the future. Only a new action could fix the wrong actions he had made in the past, however, Victor does not want to take the steps to fix his wrong actions. His Superego would not let him go of his guilt, keeping him from making reasonable choices to fix the wrongs he had done. This constant guilt that he feels from his Superego is Victor’s demise as it brought him down to the fire of his sorrows to forge the rage that would be his last fall from health and
clients as much as possible with one stop is a sure draw for modern American consumers. Aside from breakfast there are not many who consider doughnuts as a full meal, it is generally considered a desert or at most a snack. Thus Krispy Kreme is faced with the problem of offering a greater variety of meals to suite lunch and dinner, or changing the way America perceives doughnuts to increase sales in existing markets.
The product quality and safety of the fast foods in Asia is a major concern threatening the establishment of more fast foods in this countries. The fast food companies are faced with a challenge in meeting the standards in this foreign countries which reduces their confidence across international borders. The Asian economies such as in China have registered slow growth overtime which have led to stagnant incomes from the people (Frost, 2009). This hinders the customer`s purchase powers which in turn prompts them to fall back to making meals at
It is said that the academics of Leonardo’s time did not take into consideration his work in any other field than painting, because he did not have a formal education. Instead he had developed an important attitude at a young age towards his critics, where he wrote “I cannot quote from eminent authors as they can, these trumpeters and reciters of the works of others. I know that all knowledge is vain and full of error when it is not born of experience, and so experience will be my mistress”. Leonardo da Vinci was a mysterious man who most definitely left his impact on the world, his time and modern time. A lot of people say Leonardo was a genius others say he was a complete mastermind who was ahead of his time, one thing for sure is that he was very talented.
Leonardo da Vinci is one of the most well-known geniuses in human history. This man masters knowledge of all kind: painting, architecture, music, geology, philosophy, biology, math, physics, chemistry, etc. His probably most famous painting, Mona Lisa, fascinated millions of people around the world and the amazing and mysterious details in the painting attracted a number of scientists and scholars to devote their whole career in studying them. Born and lived in Italian Renaissance age, which is a period of time when arts flourished and knowledge was valued, Leonardo was surrounded by many great contemporary artists and a perfect creative environment. These favorable factors supported him to fully exercise his talents.
This report outlines and analyses the consumer decision process encountered when purchasing biscuits in relation to primary market research completed targeting one particular demographic of the possible market. The purpose of market research is to ensure that a businesses focus is on producing a product that meets the needs and wants of consumers, therefore it is essential to identify a potential target market and create a product that is able to be successful at all stages of the consumer decision cycle (Armstrong, Adam, Denize, Kotler, 2010, pp. 74-146). The report will explore the effects within the biscuit industry of various external factors influencing their products. Political and legal regulations, socio-cultural trends, economic shifts and the natural environment all impact a consumer’s decision making process and in turn the necessary actions of the businesses. Additionally, there are various demographic, geographic, behavioural and psychographic traits and trends of the target market that are inextricably linked to the circumstances within a marketplace and are analysed (Armstrong, Adam, Denize, Kotler, 2010, pp. 74-146).