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elements of medieval literature in sir gawain and the green knight
middle ages values in sir gawain and the green knight
elements of medieval literature in sir gawain and the green knight
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French Influence of Sir Gawain and The Green Knight
Sir Gawain and the Green Knight utilizes the convention of the
French-influenced romance. What sets this work apart from regular Arthurian
or chivalric romances is the poet's departure from this convention. The
clearest departure takes place at the resolution of the piece as the hero,
Sir Gawain, is stricken with shame and remorse rather than modest knightly
pride, even after facing what appears to be certain death and returning to
his king alive and well. Although this manner of closure would leave much
to be desired for an audience who is interested in reading a ridigly
conventional romance, the coexistence of the romantic convention with the
departure from it inspires questions concerning why the author would choose
to work within such guidelines and what the significance is of breaching
those guidelines. By employing the chivalric convention in romantic
literature and then going beyond it to reveal other ways of thinking, the
writer challenges the very notion of chivalric conventions of the
surrounding social climate. He demonstrates throughout the work a need for
balance. As symbolied by the pentangle worn by Sir Gawain, representing
the balanced points of chivalric virture, each being codependent of the
other in order to remain a whole, the narrative could be considered as a
What accompanies an appreciation for the seemingly sudden shift
from the typical romance at the end of the piece is the raised awareness
that the change does only seem to be sudden. Careful exlporation of the
plot, setting, and character descriptions illuminates several deviations
from the established convention of the ideal society existing within the
text. The effect is then a type of balancing act-- blah blah blah
The opening of the piece sets a fairly typical stage for an
Anthurian romance, giving relevant historical and geographical information.
King Arthur's court is going on as it is expected to be within the social
constructs, merrily feasting and celebrating the Christmas holiday. The
entrance of the Green Knight into Arthur's court marks a significant event.
He is a courtly figure from their recognizable world. He appears as a
knight ought to appear: tall, handsome, and fashionably dressed; however,
the Green Knight's adherence to the conventions of the court is offset by
Sir Gawain and the Green Knight is the greatest fourteenth century text. It was written by an unknown author between 1375 and 1400. The story begins at Christmas time, and there are many symbolic elements. The Green Knight is a color which symbolizes Christmas. Also, changing seasons and the coming of winter symbolize the passing of life and reminds us that Death is unavoidable. The author also skillfully illustrates human weaknesses in the descriptions of Gawain's temptations.
...dors, partners, customers, or other businesses. An extranet can be viewed as part of company’s Intranet that is extended to users outside the company. This is almost the same as an intranet, when the intranet is protected with a password, and accessible from the outside, then it becomes an extranet.
In the Medieval Romance of Sir Gawain and the Green Knight imagery reinforces the five basic rules that are fundamental to the “Quest”.
This paper will describe the four elements of the marketing mix (product, place, price, promotion). In addition, it will describe how each element is implemented within a specific organization and how the four elements relate to that organizations marketing strategy. The company used in this example is both a product and service driven company and is in business for profit.
Tragic and hero may not be words that easily reveal a relationship, but throughout literature the two have been linked to create an enthralling read. The emergence of the tragic hero seemed to take shape in ancient Greece where such works as Oedipus and Antigone were popular among all classes of people. Aristotle defined a tragedy as "the imitation of an action that is serious and also, as having magnitude, complete in itself. It incorporates incidents arousing pity and fear, wherewith to accomplish the catharsis of such emotions." Though Greece may be credited with the creation of tragic heroes, the theme is seen in literary works across many different cultures, including England. Sir Gawain and the Green Knight is one such English work where the development of the main character, Gawain, follows the pattern of the classical tragic hero. In this paper, we will explore the characteristics of the tragic hero and show how these traits are demonstrated in Gawain.
Marketing is a process of determining a consumer’s needs, devising a product or service to satisfy those needs, and trying to focus customers on the goods and services you are offering. Marketing is extremely important, and a fundamental building block for business growth. A marketing team is given the task of creating customer awareness through a variety of different marketing techniques. If a business does not pay close attention to their consumer demographic and needs, they will eventually fail over time. Two important aspects of marketing include acquiring new customers, and the preservation and growth of relationships with current customers. Marketing has always been viewed as a creative outlet, which encompassed advertising, distribution, and the selling of goods and services. Marketing staff will also try to anticipate what customers will want in the future, often being accomplished with market research. In summation, a good marketing plan should be able to create a favorable proposition or series of benefits that a customer can value through goods or services. The marketing mix is normally described as the strategic positioning of a product or service in the marketplace, using the specification of the four Ps. During the early 1960’s, Professor E. Jerome McCarthy of Harvard Business School stated that a marketing mix contains four elements. The four key points are product, pricing, promotion, and placement. It is recognized that all these aspects must be present to ensure a successful business model within a given industry. We will now take a thorough look at the four marketing mix points.
It is also important to note that marketing mix applied by a particular firm will vary according to its resources, market conditions
There are many parallels that can be drawn from the three temptations and hunting scenes and the three blows exchanged by the Green Knight. All of these scenes are interlocked together in the way that Gawain's quest is told and his trails he endures leading up to his meeting with the Green Knight to fulfill his promise made the year before.
There are different ideas between original Beetle and New Beetle. To compare their key factors in order to find out what management style is going to be and consumer’s motivation to buy New Beetle. And marketing group will have challenging to face to raise the passion of salesman to sell The New Beetle.
“The car is quite unattractive to the average motorcar buyer, is too ugly and too noisy … If you think you're going to build cars in this place, you're a bloody fool, young man."(Volkswagen, 2008, p. 1 ) This is what was once said about the Volkswagen Company; as time has passed no words could have ever been so wrong. Nazi Germany established Volkswagen through Hitler’s persistence in an effort to create an affordable automobile for the German people, but over time the late 1930’s people’s car quickly evolved into a modern day auto enterprise.
Marketing mix is the marketing tool that is used by the company to promote its brand. It is simple and also a basic concept for marketing. It is based on product, price, place and promotion. The marketing mix of Nissan are described in the following.
Sir Gawain and the Green Knight, written by an anonymous fourteenth-century poet in Northern dialect, combines two plots: "the beheading contest, in which two parties agree to an exchange of the blows with a sword or ax, and the temptation, an attempted seduction of the hero by a lady" (Norton p.200). The Green Knight, depicted as a green giant with supernatural powers, disrespectfully rides into King Arthur's court and challenges the king to a Christmas game -- a beheading contest. Sir Gawain, a young, brave and loyal knight of the Round Table, acting according to the chivalric code, takes over the challenge his lord has accepted. The contest states that Sir Gawain is to chop off the Green Knight's head, and in one year and a day, the antagonist is to do the same to the hero. The whole poem is constructed in a way that leads the reader through the challenges that Sir Gawain faces -- the tests for honesty, courtesy, truthfulness. Throughout, we see his inner strength to resist the temptations.
The marketing mix is "the controllable variables the company puts together to satisfy the target market" (Perreault and McCarthy, 2004). The target market is the group of customers the company wants to attract or appeal to with the service or product. The marketing mix includes four elements called the four P's of marketing: product, place, price and promotion. These four elements work together to produce a profit. Changing any one of the four will affect the results of the other three. The marketer uses the marketing mix to develop the marketing strategy; thus, determining the marketing mix is an important first step in the process. "It takes proper coordination, planning and use of each of these elements to reach the consumers in one's target market". (Lake, 2006).
This Case describes the entry of 18th Car Brand in India i.e Volkswagen in India. It also describes the important role played of the team Volkswagen in India to achieve their market achievement. After its entry in Indian market it has reached to a total market share of 3.6% and planning to reach 5% by 2015 according to the Head sales of the company. The Company major problem is to how to market their cars to customers and with new Models and strategies in order to achieve more market gain in terms of their sales and market capturing in India among all the 18 Car Making brands available in India. It ranges from marketing of the Product, Competitors pricing, challenges towards their vehicles sales and services, New technology as per
Product, place, price, promotion are the four p’s of the marketing mix. These four p’s are what make up marketing and what drive consumers to a certain product or service. A marketing mix is a phrase used in the business world to allow different options of the way a company wants to put their product or service on the market. The product or service is what the customer is looking for and will decide whether or not purchase based off of its looks, color, size, or cost. Place is the location of where this item can be found by its customer. The price will determine the value of the product or service and compare it to other products or services similar to theirs. Promotion is how the product will be advertised and get to its