The Problem with Ticketmaster: Solutions to Music Industry Corruption I consider myself to be a fan of all types of music and I like to stay involved with the music world. Music is such an integral part of society in so many different aspects. Music defines time periods, brings back childhood memories, educates, relaxes as well as inspires. Stop and think for a moment if the music stopped, what would the world be like? A sudden silence overcoming the world. More realistically, stop for a
Ticketmaster, obviously, is a long way from alone. The whole games and media outlet is intensely endeavoring to discover approaches to all the more profoundly achieve shoppers now in their adolescents to mid-30s. Normally characterized as the age conceived in the vicinity of 1980 and 2000, the millennial age is by a long shot the most carefully associated and socially arranged gathering ever. The most seasoned segment of that statistic is simply beginning to approach their pinnacle winning years
#1) How did Ticketmaster’s move toward greater transparency help its standing with customers? In what ways might transparency be potentially detrimental? When Nathan Hubbard, the CEO of Ticketmaster took over the company, he immediately noticed that there was a negative press regarding Ticketmaster and how the company was conducting business. Mr. Hubbard noticed that the main problem with the company was that the customers as well as the artists were unhappy. Mr. Hubbard directed his main focus
Ticketmaster transformed itself from a more client-friendly model (i.e., venue and promoter-geared) to a customer-friendly model (i.e., ticket purchaser-geared). How has this helped the company? How might it have harmed it? Ticketmaster’s decision to transform from a more client-friendly model to a customer-friendly model changed Ticketmaster to become fun-centered, e-commerce company. The customer-friendly model allows
Comparison of Alternatives Firms in the ticketing industry have different combinations possible when it comes to pricing strategies. Unless it is for few very specific events, most tickets sold nowadays are subject to tier pricing as well as variable pricing. The decision the firm must make is whether to adopt fixed or dynamic pricing. Tier Pricing The basis of this strategy is that each seat will bring a different value to the customer. For large event, there is a wide range of willingness to
result, scalping is beneficial to the economy. AEG, a leading sports and entertainment presenter, has partnered with eBay-owned StubHub. The live entertainment company now gets a share of the total revenue. AEG, second to Live Nation (owner of TicketMaster) in concert promotion, has introduced a cyber-waiting room. The waiting room allows fans to purchase tickets in the order they arrive. Bryan Perez, AEG president of digital ticketing and media, states waiting rooms “ensure more fans get fair access
When patrons plan to see an event they tend to use websites such as Ticketmaster and StubHub both of which are their party sites. These sites make money by selling tickets above their face value price and charging a convict fee for purchasing them through the site. Leaving many consumers to believe that a ticket's face value
Pearl who always cooked Jam. Pearl Jam sold more albums than Nirvana and thanks to MTV and Lalapaluzza they hit multi-platnum status.In efforts to keep concerst affordable they tried to keep the tickets below $20 but Ticketmaster presured them to charge higher prices. They took Ticketmaster to the Justice department for unfair Business practices. During which time New records were being made in 1994. The Album shot up to the top of the charts making it
The current state of the music business is disappointing, yet progressive. It’s extremely interesting the way it has morphed and continues to do so. The switch to digital music has brought about a new era which affects all aspects of the business. There are varying opinions on whether the business has improved or declined, but the one thing that holds true is the fact that it is changing and the future of music will form before our eyes. It’s quite clear that there are advantages and disadvantages
CASE STUDY – LIVE NATION Introduction In today’s world where the number of brands and products (tangible or intangible) are growing in numbers and companies are ensuring rapid diversification, research and attempting a perfect blend of marketing and promotion, it has become a pre-requisite for any brand or product to maintain an edge over others if they have to survive competition and emerge as a “name” spoken of an remembered. One of such well known companies in the field of promotion of live
Deep-Linking: Advantages and Disadvantages Introduction Deep-linking is a useful tool that the helps to navigate the reader to the specific information he is interested in. There are many issues and concerns related to that function that need to be taken into the account before allowing deep-linking by external entities or accepting any deep-linking. In order to understand all of the issues let’s define the deep-linking and understand how deep-linking is working. Deep-linking is publishing a
the biggest U.S. banks, which includes American Express. Amex launched Amex Express Checkout, which is a new method of buying online and very similar to PayPal’s online checkout product from merchants such as Burberry, Ledbury, Newegg, Sabon, Ticketmaster, Warby Parker, and The Wall Street Journal. There are some advantages Amex has over PayPal, but it
The Fan Cost Index (FCI) is a statistic used to measure the average cost of a family of four to attend a sports event. Included in this statistic are the average ticket price for four averaged priced tickets, four hot dogs, two small beers, four small soft drinks, parking for one hour, two hats and two game programs (Greenberg, 2014). The FCI for the NBA during 2015-2016 was just over $339. The NBA has the third lowest FCI of the four major professional sports in North America. Only the MLB was cheaper
“It's a crazy world, so sports and athletics and music can be a form of escapism” (BrainyQuote.com) words from the great Eddie Vedder, lead singer of the band Pearl Jam. What stated as the band named Mother Love Bone in Seattle, which Eddie Vedder was not apart of, had the lead singer Andrew Wood, Matt Cameron, Jeff Ament, Mike McCready, and Stone Gossard. The band would move on to a different beat after the lead singer Andrew Wood would have died of an overdose in 1990. Eddie Vedder was a surfer
Ticket scalping has been the subject of a long-time debate surrounding the ethics of such a practice- while reselling tickets does provide an easy opportunity for a quick buck, it simultaneously restricts access to those of the wealthier class and drives prices to outrageously high rates. In a society that worships the success of famous musicians and craves constant stimulation, the entertainment industry is essential to both the culture and economy of our country. The numerous drawbacks of ticket
A duel for the decades, War Paint highlights the not only the revolution of the makeup industry but the revolution two women who changed the makeup industry forever, Helena Rubinstein and Elizabeth Arden. The star-studded cast included Patti Lupone, a two-time Tony award winner, as Helena Rubinstein, while her costar Christine Ebersole, a two-time Tony Award winner as well, played Elizabeth Arden. Rubinstein and Arden were both very famous in the makeup world and created their own brand and makeup
The thing that has made Amazon unique contender in the retail marketplace is its methodology. Amazon has expanded to include many different aspects of the market and many of their products are delivered digitally, thereby eliminating the need for physical shipping. When the company started it opened two distribution centers that were strategically located on the two coasts of the United States, one in Seattle and the other in Delaware. By 1999 the company had opened more centers around the US and
Warped Tour Warped Tour is sometimes billed as the “longest running music festival in the nation”. The vans warped tour has brought thousands of music fans together over a fifteen year period. Warped Tour is known for being amazing and for bringing large crowds towards it. Kevin Lyman/ Sierra Lyman are the creators of Warped Tour. The very first tour kicked off on August 4th, 1995. The very first tour was in Salt Lake City, Utah. Warped Tour starts April 1st. It always is held in the summer. It ends
describes another way he finds best for getting immersed into a character. Michael says “To not arrive with preconceptions either. There are other people who have obviously played the roles before and there are so many different ways it could go” (Ticketmaster UK). Basically what he’s saying by this is to not go into a role set on how you’re going to work it out. Just because it’s been done well before doesn’t mean you have do it in the same style. Take what you get from other performances and give it
had, they still stayed true to their fans, and fought for what they would want, good music with a reasonable price. Bands like Pearl Jam and Nirvana both wanted all their fans to be able to get their music and see them in shows. Pearl Jam took Ticketmaster to court and sued them for making their ticket prices so much and service charges. Ultimately Pearl Jam ended up paying for some of the service charges for each ticket sold so their fans get a little cheaper