products, has produced many humorous ads and television commercials to persuade more and more men to buy their products. In a 2008 ad for their pro-strength antiperspirant, Old Spice used Neil Patrick Harris, famous for his role as teen Doctor Doogie Howser, as their spokesperson to appeal to males and add humor. Old Spice effectively reaches their target male audience through the use of well-known model, humor, and offering a needed product without the need of a prescription. The first thing in the
Electronic Writing Will Not Make Books Obsolete Twenty years ago, the thought of instantly publishing your thoughts for the world to see with the simple push of a button, would have been a dream. Today, websites and on-line forums have made this dream possible. Through the years, technology has made advancements in many fields. Today, nowhere is that more apparent than in the field of writing. Electronic writing’s detractors fear that the increase of electronic writing will spell disaster