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Recommended: Environmental philosophy
Green Companies and Green Abuse "Green." What do you think of when you hear this word? Conservative Americans trying to help the earth? People who are willing to bend over backwards to save the natural world? People who will sacrifice their own desires in order to save the land and animals? If this is what you think of when you hear the term "green," you are perfectly correct. To be "green," gives an environmentally protective, conservative, and unselfish appearance, and isn't that what most corporations, organizations and Americans want? Calling oneself green may give that particular business or organization that desired reputation. Presenting oneself as caring about the environment could conveniently bring themselves customers, sales, a tax break, a good name, and most of all money. Is it easier to appear green, in the interest of oneself, than to actually be green in the interest of the environment? It's your right and possibly in your best interest to question and analyze anyone, whether it be a company or an individual, who may possibly be using environmental protection issues to get your business or attention. Unrightfully using "green" ideas to describe one's environmentally protective activities is extremely unjust if the business or organization is using it to benefit themselves or their profit. Using the environment to increase one's sales, money, or ego is an act of selfishness and is the exact opposite of what one is appearing to be. The great world of business can be extremely deceiving for reasons like "the unjust use of green." There are a rare few who are really willing to exercise extra work, spend extra money, and accept fewer privileges in order to protect the ... ... middle of paper ... ...reen," or is their ad "green?" I stress to all people the importance of questioning and analyzing companies, industries and businesses that may advertise themselves as environmentally concerned and protective. You may very well be spending your money to support these very kind of industries. It is essential to know how honest or dishonest companies are. After all, they are one of the number one causes of environmental problems, and they are supported by you, every time you believe an advertisement for environmental protection. References: Better Homes and Gardens. Ford Automobile Company. November, 1990. pp. 3. People Weekly. Toyota Automobile Company. October, 1998. pp. 22. U.S. Environmental Protection Agency: Speeches from the Administrator. Carol Browner. 09-10-98. http://epainotes1.rtpnc.epa.gov:777...66c75d8525667b00725fa?
With forward movement in society, it is important to consider not just what will propel most toward success, but also what will help to sustain the environment along the way. What may have been considered appropriate decades ago, may no longer be socially acceptable due to the changes observed in both the business world and the environment (Fiske, 2010). Therefore, it is important for organizations thriving in today?s economy to consider how they may capitalize most effectively from their product or service of choice while minimizing or eliminating any damages along the way (Knoke, 2012).
Supplying eco-friendly products has been on the Walmart agenda since the early 1990s. After a failed first attempt and much criticism, the company decided to try again. In a speech made in October of 2005, CEO of Walmart, H. Lee Scott Jr., declared Walmart would devise a “business sustainable strategy” to reduce the environmental impact the company had. Walmart could not pull this off alone. If they only focused on the confines of themselves, rather than all that they were involved with, it was estimated that they’d only reduce their impact by about 10%. To reach that goal of 100%, Walmart had to involve stakeholders to make networks which achieve sustainability. These networks proved to be vital in not only Walmart’s goal in minimizing its environmental impact, but recovering their reputation, avoiding criticism, saving money, raising awareness, improving customer satisfaction, and creating incentive for other businesses to work towards sustainability.
With annual revenue of US $19.02 billion, Chevron Corporation is the 16th largest integrated oil and gas energy company in the world. Globally they account for a workforce of approximately 62,000 (Forbes 2011). In 2010, the company produced 2.763 million barrels of oil per day (Chevron 2012). Corporations as large as Chevron owe a great amount of responsibility towards the society and environment above and beyond the economic and legal obligations. The industry is strongly linked to environmental scandals and companies make various efforts to address these issues (Farache and Perks 2010, 235). The following thesis will review the Environmental performance of Chevron in terms of fulfilling social needs within society and stakeholders.
The environment is constantly being sacrificed for food production, toxic dumps, wood distribution, military testing, and other things such as these. And as usual, the root lies in profit. The corporations can’t afford to be concerned with the future well being of the earth and it’s dwellers. Also, environmental pollution can be connected to racism and classism because it is the poor communities that are used for toxic dumps and prisons, and it’s the poor people who work in the factories that require having contact with harmful chemicals and technologies, and generally the poor communities consist of people of color.
They campaign to: Stop climate change, protect ancient forests, save the oceans, stop whaling, say no to genetic engineering, stop nuclear threats, eliminate toxic chemicals and encourage sustainable trade. Greenpeace has been campaigning against environmental dilapidation since 1971. They exist to expose environmental criminals, and to challenge government and corporations when they fail to live up to their mandate to safeguard our environment and our future. Greenpeace speaks for 2.8 million supporters worldwide, and encourages many millions more than that to take action every day. As one of the longest banners they've ever made summed things up, "When the last tree is cut, the last river poisoned, and the last fish dead, we will discover that we can't eat money..." Greenpeace is one of the strongest movements and is recognized by the media. Corporations find them as a nuisance because they are constantly campaigning. They influence the public through protests, rallies, banners and many different peaceful ways of gaining attention through the media. You can join their newsletter and support them whenever you’d like. They like to keep the public informed constantly as to what is occurring.
According to the case study, the work of environmental managers often exposes them to many pollution prevention solutions, but they often have trouble getting access to production areas. Production often sees Environmental Managers as "the compliance police". Stakeholders The stakeholders in this case study include the corporation, the community and the countryside.
I hold the truths to be self-evident, that our environment should be given more attention as well as care, in order to receive changes that we humans have caused. To achieve these goals, people should work together to put a stop in harming mother nature. It's a group effort we all have to commit in order to see any changes. However, there are many companies/groups that have shown more interest in what they want. They are blinded by their cravings, not seeing all the damage being done.
As environmental concerns become more of an issue for consumers, they will be more aware of the impact that a company has on themselves and the environment and therefore be more conscious of who they support with their dollar.
If you're interested in investing, but are reluctant to fund companies whose practices you disagree with (either on moral, ethical, or environmental grounds), it's probably worth pointing out to you that you have options. And those options are related to the concept of Socially Responsible Investing, or SRI. Portfolio managers that are involved in SRI (also known as green portfolio managers) tend to direct the funds that they're managing toward competitive public companies that are meeting a certain number of conditions that have been previously set and depend largely on the particular firm's ideals. Most of the time, the criteria include companies that are building a more bio-sustainable human economic infrastructure based on renewable energy, energy
Going green in the workplace is a new trend in business. In choosing to go green in the workplace you may be challenged by an elevated initial start-up costs, however savings earned from this investment will more than pay for those initial costs in the future. Many people see this as a controversial issue, and granted it does have its own unique set of pro and cons, but if a business makes careful choices going green can prove to be very rewarding. Companies are doing this to save money on energy expenses as well as deploying it as a means to help reduce the carbon foot-print they are leaving behind.
Green is good. Political color-coding and branding as of late associates the adjective “green” with nature, with balance, and with a sense of regard toward Earth. Greenpeace, Green Party, Going Green. Owing in part to basic consumer awareness, shifting political winds, and ever-evolving market sensibilities, advertising has grown much greener in the past few decades. However, the idea of green advertising offers a striking contradiction. With the basic philosophy of advertising essentially dirty and “brown,” and with the tenets of pure capitalism fundamentally opposed to a truly ecological society (Corbett 237), the term “green advertising” offers little more than an oxymoron. Though research on marketing trends indicate a decline in pandering
The most talented human capital companies that do work to care for natural resources, the regulation will raise the cost of not using resources properly, consumers will demand products that are environmentally friendly. In short, choosing between sustainability and growth is not an option. 2. Green Business: What is Green Business? It is important to understand clearly what a Green Business is and what makes a Business Green (Friend et al, 2009 p.2).
Additionally, another benefit of a green work environment is the ability to recruit and retain eco-friendly employees. Employee loyalty is boosted when they witness the company they are working for using good business ethics. A company can also build employee morale by getting them involved in the green process; this includes employee education, goal setting, for both the company and its employees, and offe...
As consumers are becoming more aware of environmental issues they are also becoming more informed as to how the items they purchase can make a difference. We are bombarded from all sides with product information and advertising concerning the health and environmental benefits of all types of goods and services. The question must be asked of whether or not these claims and seals of approval are always honest or if they are just a marketing tool.
I believe if the Clorox Company was attempting to improve the environment they wouldn’t still sell other products that are highly toxic and not eco-friendly. This sends a message to consumers that are often the opposite of those intended. The Clorox Company launched Greenworks not because the important effects it would have on the environment and the health of people, but because the demand by people for more eco-friendly products were high. I feel this is why the sales behind Greenworks increased, because consumers wanted more eco-friendly products because of the mainstream environmental movement was cultural relevant at the time. With the environmental movement in rapid decline in terms of cultural relevance, it’s a lack in consumers demand and I believe this is why Greenworks sales are plummeting. I also feel the Clorox Company launched the Greenworks product line to create the social responsibility that their new products would be good for the environment, and that their company was going “green”. I feel just because the Clorox Company launched Greenworks as a new product that is eco-friendly does not convince anyone of a sense of corporate social responsibility when, in the same breath, the Clorox Company still sells other highly toxic and not eco-friendly