Customer Satisfaction: Cell Phones

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Customer satisfaction is a fundamental marketing construct in the last decades. The concept was not popular in the past and not accepted as well because companies thought it was more important to gain new customers than retain the current customers. However, presently, companies have greater understanding of the significance of customer satisfaction and adopted it as a high priority operational goal. Measuring the level of customer satisfaction is very important for today’s businesses. Businesses can apply these measurements to improve their business results. Consumer satisfaction is a central concept in modern marketing practice. The marketing concept makes much of delivering satisfaction to the customers and obtaining profits in return (Swan …show more content…

It can be quite tricky to spot the difference between the legit and the clone but after a close inspection the S3 clone reveals its inferior design. The S3-clone’s single core 1GHz MediaTek MT6575 processor (same chip as the Lenovo P700) is far cry to that of the legit SGS3′s quad-core processor, whereas we can say that it runs quite smoothly based on the video. The SGS3 clone phone also have 512MB RAM along with the single core processor. There are a lot of ways to prove a product’s popularity; the more popular ones are to look at the total unit sold and when Chinese manufacturers released a knock-off version of it and apparently IPhones are always been the favourite target for the makers of clone phones but as a result of the global success that Samsung have been with their flagship handsets, the clone makers too are experiencing the drawbacks of being well known (Belic, 2012). In Davao City, Samsung attentively listens to customers' voice and performs various technical and quality supports like Aptitude Support, Quality Enhancement, Problem and Requirements with the new Quality Concept of Back to Basic in mind. Samsung is aiming to Satisfy Customer's Customer with providing the Best Quality & Services. Samsung would do their best to provide the Highest Quality of Customer Service for the customer satisfaction (Samsung,

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