critique of selt determination theory

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A CRITIQUE OF SELF DETERMINATION THEORY
INTRODUCTION
The complexity of doing business is ever increasing particularly in a globalised world, that is characterised by reshaping the business world(Thompson 1995).Todays world business leaders could not have sustained their leadership position without due cognisance of the strength of their competitors and ensuring that their employees ability match the needs of their customers. However Hammer and Champy (1993) noted that today’s customers determine the future of organisation by determining what they want, when and they want it.
Essentially the self determination of the founder of easyjet through his transformational leadership has enabled the realisation of the company. Genevieve S et al (2012) highlight that self-determination theory is a motivational mechanism that drive individuals to perceive themselves as displaying transformational leadership behaviour. Evidence suggest that the investment of the founder of easyjet in shipping business failed due to disaster having invested 30 million pounds and sold the business for 1.3billion pounds(Wikipedia 2014).The unique ability that the founder of easyjet possess impact on the employee and perhaps seen as the driving force in sustaining the success. The business model adopted by EasyJet originated from the United State Southwest Airline Co, that was established in1967,its unprecedented success has earned the reputation as the world largest low cost airline. The leadership style in its entirety is only valuable in profit oriented organisation when it is entrepreneurial in nature; therefore leadership within this context recognise that heroic acts of performance by subordinates in organisation is dependent upon the charisma and entrepr...

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...desired outcomes. While relatedness in the opinion of Luyck et al.,(2008) is a need of establishment, a connection with important others Genevie`ve..In the workplace, autonomous motivation has been linked to employee performance (Kuvaas, 2009) and commitment (Gagne´, Chemolli, Forest, &Koestner, 2008),Autonomous motivation is a self-endorsement and control of ones behaviour, an initiation of ones volition. It encompasses the ability to freely engage in an action for its inherent satisfaction because the individual concern identified with its value.
CONCLUSION
The self-determination theory suggests that leadership style and vision could motivate subordinates in organisation where such leadership creates an environment that fosters autonomy, develops competence and encourages relatedness through interpersonal relationship for the realization of the company objectives.

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