Vans Ethos Pathos Logos

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Ethos: The visual image appears to credible authority is the brand, Vans or Vans off the Wall. This American streetwear and apparel manufacturer has been making shoes since 1966. The company was originally founded by brothers Paul and Jim Van Doren in Anaheim, California. Vans was Converse’s top rival, as people chose the brand Vans over Converse because it was more chic, new, and came in more various styles of shoes. Logos: The visual image appeal to logic by the brand name products’ durability and subtle design. Vans shoes and its other apparel are the favorites of sports celebrities, top musicians, and famous people around the world. Vans used to only be a skateboarder, made just for skaters, but now adults and kids of all genders and

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