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The Motivation to Travel to a Particular Tourism Destination
The Motivation to Travel to a Particular Tourism Destination
Influences on consumer behavior
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The notion of motivation plays an instrumental role in decision making as well as desiring satisfaction from consumer perspective. The tourism industry is highly dynamic and influenced by varying forces based on the behaviours of the consumer as well as the aspect of motivation. The concept of tourism typology contributes to a large part in comprehending the aspect of tourist needs as well as motivation. From this perspective, avenues towards satisfying and motivating tourism from around the globe can be developed. Notably, the development of tourism industry in based on the two fundamental concepts, the consumer behaviour and the typology of the tourists. Considering Krippendorf’s (1989), argument on the notion of tourist motivation from the …show more content…
Consumers in any industry contribute significantly to the development and prosperity of the industry. Therefore it is vital to establish a unified platform that connects consumer behaviour models and tourist typologies with the motivation to travel and get away from home. In this case, the paper is geared towards comprehensive analysis of tourist motivation in line with consumer behaviour models and tourist typologies based on Krippendorf’s …show more content…
According to the theory of expectancy, consumers contribute to a large part in establishing the path of the motivation based on the identified expectation. Therefore, the consumer behaviour of a tourist can be developed based on the identified expectation as well as the needs from this perspective. The needs or highlighted desires for an adventure or exploring new cultures are the basis of developing a motivational model (Holloway, 2009). The fundamental aspect towards arousing the morale of tourists involves identifying the needs and expectations. From this perspective, a definite process or avenue of satisfaction is established reflecting on the needs as well as the typology of the customers. Capacity to reflect on the needs of tourists from different part of the globe establishes an agitation to travel, get away from home or routine activities. This entails the experiences as well as the ability to offer satisfaction in relation to needs as well as
Vargas-Sánchez, A., Porras-Bueno, N., Plaza-Mejía, M. 2011. Explaining Residents’ Attitudes to Tourism: Is a Universal Model Possible?, Annals of Tourism Research, Vol 38, Issue 2, pp. 460-80.
Such as luxury travel for high income guests, religious travel for followers and package tour for middle class people. Behavioristic Different travelers pursue different goals: high income guests are looking for quality, service., middle class people, and low income people are looking for convenience, speed. If our service reach their expectation, high income guests and middle class people are enthusiastic Attitude toward product. Then they may become strong loyalty status.
Sung, H. H. (2004, May). Classificiation of Adventure Travelers: Behavior, Decision Making and Target Markets. Journal of Travel and Research, 42, 343-356.
A trip was undertaken to Bali over the past weekend and will provide the basis for this report. The trip was meant for gaining exposure for new experience in new place. The aim of this essay is to discover the culture of the paradise island- Bali and the Urry’s 9 characteristics of tourism will be discuss further in the essay, how the model be useful during the trip, as well as the motivation of travel will be study in the essay. The main findings of the essay including the characteristics of tourism can be determined and the motivation of travel for various type of travellers are vary too.
Dreamworld sets the benchmark in creating the one of the most amazing and jubilant theme parks in entertainment industry. The study will uncover varieties in observation among a variety of attractions furthermore uncover whether impression of the recent reflect or are unmistakable from mentality toward tourism overall. Overall from top to bottom profile and comprehension of vacationer mentality are the result, especially on the grounds that this study inventively utilizes a structure in view of individual build hypothesis to adequately evoke these state of mind (Vranesevic, Vignali & Vignali, 2002). Methodology and structure: this euphonic expression has happened with tenacious normality in the approach
For the introduction, brief information regarding my purchase and the travel and tourism industry is presented. It was then followed by the explanation of the 2 chosen theories from two different chapters.
Understanding the local and international visitors' needs involves catering for people from different cultures, backgrounds and upbringing's. For example, they might be from Japan where they are formal and punctual, or they might be from a Muslim upbringing where they fast between sunrise and sunset for the month of Ramadan. Through effective observing, listening and questioning, staff are able to accurately identify the customers needs and expectations. Staff should then ensure that these needs are met and exceed so the customer has an enjoyable time.
Tourists are more dependable on website to get the information and overview of destination. Therefore one of the website of bay of island is www.tourism.net.nz, which gives complete information. In this assignment, we will mainly discuss about marketing mix, customer wants, creating value for the customer, destination location and tangible experience from tourism marketing perspective.
According to the World Travel & Tourism Council (2003) (WTTC), travel and tourism is the biggest industry in the world on virtually any economic measure, including gross output, value added, capital investment, employee, and tax contribution. Therefore, what is travel? Travel is to move or go from one place to another (Cambridge Dictionaries Online, 2015). A memorable trip that I went is Genting Highlands, Bukit Tinggi and Sungkai. The trip is a family trip. This is a 2 Day 1 night trip. The motivation that motivate we go to travel is because of push and pull factor. Dann (1997) simply explains push factors as the motive that drives a tourist away from home and pull factors as the motives in which drive a tourist towards a destination. Based
Consumer behavior incorporates certain activities, decisions or experiences, which satisfy the needs of the consumers. It concerns all the activities that incorporate consuming, obtaining and product disposing of that precedes and carry out these actions (Darling, 2015). The Consumer behavior remains one of the important areas for research in the tourism and marketing fields in terms of travel behavior or the behavior of tourist (Rid, Ezeuduji & Pröbstl-Haider 2014). There are a few comprehensive literature reviews on the behavior of consumer typically described his injurious area with the help of the existing models or concepts of Consumer Behavior. There are exceptions in the insights of the authors who give the review about
Tourism is often associated with traveling to places away from home. Tourism has a big impact on the economic growth of some countries, which define the shape of their cities by producing different sectors like historic districts, convention centers, museums, malls, hotels, restaurants, and the list can be endless. Furthermore, tourism elements have been developed by cities for a variety of reasons including: situating themselves in the world by drawing a positive image and attracting visitors and for their money.
The dynamic nature of the tourism environment implies that market trend in the sector is constantly changing, and so is the behaviour of tourists necessitating evaluation and analysis of the user of tourism products (Baker & Cameron, 2008). Changes witnesses in the macro environment also have implications for the sector by requiring that organizations gathers as much information about customers so as to address the different emerging customers segments and meet the needs of the target market (Baker & Cameron, 2008). Dolnicar (2008) also reiterates that the modern consumers of tourist products are not just segmented or heterogeneous, yet also a tricky one to please because different preferences they have on ideal tourism experience. In view
This essay is the respond to the Local Council Member who has wrong idea about a common archetype of adventure tourist. This misconception based on ignorance of current tourism industry, could potentially be a dangerous for local economy and development. The local authority must be well informed about present conditions with the tourism market, before they will make a far reaching decisions about the development direction in this industry. Currently, there are many organisations whose monitoring an international tourism business and this knowledge supposed to be good use for our common good.
Based on McIntosh and friends (1995) tourism is a phenomenon and relationship that exists due to interaction between tourist, businessman, government and community as the host in process attract tourist and foreign tourism. Indirectly, this definition clarified tourism is visit or travel to another place within yesterday, aimed amused, rested, traded and so on. In fact, there are four key that related in
In the tourism industry, it is important to know that an experience initiates from interactions amongst the tourists and the tourism establishment or product offerings (Hosany & Witham, 2010:351). Tourist/visitor experience is defined as the “general impression, understanding, rating and meaning that a visitor attaches to their encounter with a specific place, event or activity” (Page & Connell, 2009:648). In both the theoretical community and between commerce practitioners, it is the belief that the core of tourism is the visitor experience (Ritchie, Tung, & Ritchie.