The World Is Flat Case Study

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According to American journalist Thomas Freidman, our world is flat. In other words, Freidman argues that the world has become technologically dominated and with the help of technological advancement (for example, the internet), every country now has a fair chance to compete in the global market. I do agree with Friedman in the aspect that technology has brought the world closer together and created an invisible string tying together international trades and expansion of business globally. But I don 't believe that the world is flat, rather it is far from flat. I disagree with Freidman’s statement that every country has a fair chance in the market because the world is now flat. Instead, due to the globalization (flat world), more countries now have less of a …show more content…

A digital firm is organizations that run its core business relationship with employees, customers, suppliers and external partners through digital networks. Digital Firm can be an example of an information technology flattener. A digital firm is organizations that run its core business relationship with employees, customers, suppliers and external partners through digital networks. Digital firms have transformed the traditional business process of firms, by providing more flexibility in a global market. Digital firms offer both time shifting and space shifting which now has become the norm. Time shifting is when business is conducted continuously for 24/7; instead of the traditional workdays from 9 A.M. to 5 P.M. Space shifting is when the work takes place in a global scale. Firms such as Cisco Systems, 3M, and IBM, moving towards becoming a fully digital firm. Many companies today are replacing face-to-face interviews with “virtual” interviews such as video calls. One of the biggest advantages of a digital firm is the use of current technology to optimize resources and obtain the highest productivity and

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