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Geert Hofstede, a Dutch psychologist, was hired by the International Business Machines Corporation (IBM) in the 1960s and 1970s to examine the values and concerns of their employees around the world. While performing this task, Hofstede intentionally explored values related to individualism to understand and compare various cultures. By observing significant differences between cultures, Hofstede was able to formulate the cultural dimensions theory in an attempt to understand cultural trends between cultures, incorporate cultural contexts, and compare individual’s ways of thinking socially. Personally the attempt to quantify culture through various dimensions intrigues me, as I believe that it may be possible. However, I believe that Hofstadter’s current model lacks the proper controls necessary to account for the complex nature of culture.
Hofstede’s model has widely been used in the past two decades to explore meaningful differences between cultures. This culture-based model was established based on data collected from 117,000 IBM employees in 20 different languages within 53 countries and regions. The survey instruments were divided into 4 subsections of questions that were relevant to work satisfaction, personal goals and beliefs, and perceptions. Using this data, Hofstede was able to create a fundamental blueprint of four basic dimensions in which employees of different backgrounds could be meaningfully compared. However, like most pioneer models, the model of cultural-dimensions has inherent methodological flaws as it fails to account for extraneous variables and assumes that occupational and national cultures are not independent of each other.
A central assumption of Hofstede’s model is the notion that the cultural diff...

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...erm Hispanic is erroneously used when describing the inhabitants of South America. Historically, areas that were conquered by the Spaniards were part of a region called Hispania. Modern countries that can trace their history back to the Spanish Empire are considered to be Hispanic, and include Mexico, Central America, and regions in South America where Spanish is the primary language. An exception to this rule would be considered Brazil, which was colonized by Portugal. In contrast, the term Latino has a similar meaning to Hispanic, but includes South American countries where Romance languages are widely spoken. This distinction between Latino and Hispanic individuals is crucial as it displays a cultural difference within South America. To group these two cultural identities as interchangeable terms completely undermines the rich cultural heritage of these people.

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