The Medias Influence On Society

535 Words2 Pages
bulb-icon

Recommended: Influence of media on people

Unquestionably the media being newspapers, internet, radio and television, influence society. They can affect, have affected and will continue to affect the progression of life in this nation and around the world, as electronic technology continues to be the chosen mode of communication for a whole generation, offering direct, often anonymous influential information.

The media presents "one minded" views that have the ability to reflect societies moods and influence the balance of power.

- Death of Princess Diana on August 97 in a Paris Car accident is an example.
- Australia t.v showed pictures of the car accident - which told the whole story
- Public was influenced by this and felt sorry
- The public layed 60 million floral tributes and gifts in her memory

- mourners sharing grief
- emotionally moving pictures during and after
- funeral watched by millions
- event which has become one of the most known in this century in history

- Media influenced the public to love Princess Diana when the a survey showed by the Australia Bure of Stat showed the 50% of the Australian Population couldn't care much for the Princess before the accident, but after was mortified.

- Proved my point

The media can cause major shifting in public opinion in the role of authority.

- Harry Knowles a journalist stated "it doesn't matter how much money, power or influence you have in today's world world, it can be undermined by the media through technology"
- No longer do Hollywood celebrities or industrial giants take control over there future
- Take for example US president George Bush - fell down stairs and was filmed on camera
- Questions about health arose - and became an instant political issue with the media exploiting him
- The image showed dazed Bush - this image did little for his campaign in the election
- This collapse would have been brushed away by word of mouth but the probing camera transformed to the net, paper and so forth, shifted the view of the public with Bush for the election.
- Prove argument - restate back to topic sentence.

The media has progressed to a new public agenda with the advances of technology.

- No media technology has ever transformed Australia's life as radically and as rapidly as todays technology
- The media is driving the public agenda armed with satellites - 24 hour feeds
- the potencial power of this new technology, backed by the media has been named the "global village", meaning the world as one

Show More
Related

  • The Presidential Election of 1992

    1160 Words  | 3 Pages

    In 1992 the incumbent president George Bush was seeking reelection. It was the general consensus that he would be the 'hands down, no contest winner'. When the smoke had cleared and the votes were tallied, many were shocked at the results. Arkansas Governor Bill Clinton had defeated the incumbent by a landslide! How could this be? How did the commander and chief of what could be considered the greatest victory in modern American history defeat the Iraqi army and one year later lose the election for the presidency? The answers to these questions as well as explanations for the outcome lie within the campaign strategies and tactics used by each candidate. There were various major political events and public opinion data that occurred throughout the general election stage of the campaign. This paper will analyze both the political events and the public opinion data, in hopes of developing a better understanding as to what helped shape the overall outcome. There were three candidates in the race for the presidency, President Bush (R), Bill Clinton (D), and Ross Perot (I). Each of the three, to a greater or lesser extent, focused their campaign on the economy. President Bush focused more of his campaign on criticizing his opponents primarily Bill Clinton. He would often compare the economy to that of other nations, claiming it wasn't all that bad and resumed attacking his opponents. Bill Clinton on the other hand focused his campaign strategy on implementing the need for 'change.' At that time the national debt and unemployment was rising. Clinton vowed to improve the economy and the quality of life for the American people by bringing about change. Ross Perot was more of a crusader against Washin...

    Read More

  • Media Portrayal of Mental Illness in America

    3886 Words  | 8 Pages

    Though obviously people are aware of what they are listening to or watching, thoughts and assumptions can drift into their minds without even realizing it. These thoughts that drift in are extremely influential. The massive impact it can have on America's perceptions leads to generalizations, assumptions, and stigmas. Media influence is not always negative, however. In most cases, it has beneficial and positive aspects.

    Read More

  • The Detrimental Influence of Media and Technology on Society

    766 Words  | 2 Pages

    ...edia and technology, this generation has begun to slide backwards because many fail to see the ever-developing problem. A person must recognize the influence of media and technology then determine how they will choose to resist it.

    Read More

  • Analysis Of Hegemonic Power Of The Media

    1298 Words  | 3 Pages

    The media was an institution that had hegemonic power to create and distribute dominant meanings onto the mainstream media (Louw & Carah, 2015). Hegemonic power links directly to the ideology which aims to provide a

    Read More

  • Why Is Slavery Wrong

    1348 Words  | 3 Pages

    recorded on video and televised the news traveled fast. This incident raised worries amongst the

    Read More

  • Compare Mcluhan And Raymond Williams

    1035 Words  | 3 Pages

    Marshall McLuhan and Raymond Williams, both cornerstones in their respected media theory and cultural studies, differed in their opinions of the relationship between media technology and social change. McLuhan believed in technological determinism, which is “an approach that identifies technology, or technological developments, as the central causal element in processes of change” (Croteau, Hoynes, and Milan 290). In other words, McLuhan believes that new technology drives the way cultural values and social structures develop. He was interested in the cultural effects produced by electronic media; he was especially interested in the effects of televisions. McLuhan’s The Medium is the Massage argued that technology has changed the way humans do things and interact, that “all media are extensions of some human faculty” (McLuhan 5).

    Read More

  • Prejudice In Court Cases

    1787 Words  | 4 Pages

    Media, influencers and general public has a complex flow of influencing public opinion (Watts and Dodds, 2007). With the rapid development of information technology, the competition of media industry is fierce. In order to grab the headlines, the media are likely to release some unproven or false news when the news event just come out. Those news report are tendentious and lack of objectivity. It may lead to the public do not understand the actual situation and following the crowd.

    Read More

  • The Media is the Unofficial Fourth Branch of Government

    787 Words  | 2 Pages

    The media has this immense power, this way of showing things how their network wants, and

    Read More

  • The Mass Media's Effect On Politics And Politics

    1829 Words  | 4 Pages

    Media also influences the thinking of people and society in general through entertainment as well as advertising and marketing campaigns. It is the creative ideas and boost to the imagination that people get once they watch a television show, movie, commercial or listen to a certain song. The impact any of these forms of media can have on an individual’s thinking can change in that most of them view the various stars in the movies, TV or the music industry as role models and as a result, they start imitating them. This type of influence oftentimes will influence the way someone views a political

    Read More

  • How Media Influences Public Opinion

    1625 Words  | 4 Pages

    In our democratic society, mass media is the driving force of public opinion. Media sources such as Internet, newspaper, news-broadcasts, etc, play significant roles in shaping a person’s understanding and perception about the events occurred in our daily lives. But how much influence does the mass media poses on our opinion? Guaranteed by the First Amendment in American Constitution, the media will always be there to inform us about the different events or issues they feel are important for the public. The media constantly bombards us with news, advertisements, etc, wher...

    Read More

  • Ideology Essay

    1516 Words  | 4 Pages

    Media is used by dominant powers to spread their ideological beliefs and to help maintain social control. Althusser (1971) explains that, as an ideological state apparatus, media doesn’t use pressure as a way to bind society together under one dominant ideology, but instead uses the will of the people to make them accept the dominant ideology. However, media is also used as a way for people to challenge the dominant ideology. Newspapers, for example, will have articles that openly criticise and oppose the dominant ideology for what it is, whilst at the same time providing perspectives and opinions on different ideologies (such as feminism) that society can believe in. Although these alternate ideological perspectives exist, they are usually overlooked and only ever reach small audiences. Ideology can also help us understand the media because of the way in which it distributes ideology. A lot of different types of media, such as film and TV; reflect different ideologies, though we are not always aware that they are doing so. An example of this would be action/adventure films, which shows that using force or violence to solve problems is acceptable and reflects upon certain ideologies. This helps us to understand the media because the ideology that is reflected in these films is capable of reaching big audiences through the use of TV and film, thus allowing for it to become a more common belief within

    Read More

  • Mass Media Influence in Shaping People's Ideas about Society

    1056 Words  | 3 Pages

    The mass media has played a key role in shaping people’s lives. The modern society’s use of mass media including TV, radio, newspaper, as well as print media has largely influenced people’s ideas regarding themselves and the society at large. This is evident from their behavior towards themselves and their community as well as their treatment of the environment. While some experts believe that the media is to blame for most of the negative behavioral traits among the active members of society, the majority agree that the media makes people understand and develop a positive sense of association with their society within which they live, making it easy for them to identify and get their role in it.

    Read More

  • Power of Media in Modern World

    1033 Words  | 3 Pages

    Media is the most powerful sector of an economy. It is a tool to maintain a balanced society which is characterized by well informed people, effective democracy and social justice. In fact, media has unparallel influence on all aspects of human life in modern times.

    Read More

  • Media Should Respect Privacy of Public Figures

    1370 Words  | 3 Pages

    Are public officials entitled to private lives? The answer, up until two generations ago was a clear yes (Knowlton, 51). President Franklin D. Roosevelt used a wheel chair or braces, but that disability was rarely mentioned and almost never photographed. Many previous presidents were unfaithful to their wives, but the media did not cover these affairs that were common knowledge to the press corps (Knowlton, 51). However, the extramarital affairs of President Clinton are being widely covered by the media. The ethical code of conduct has fallen apart, and the media has new views on the amount of privacy that should be extended to public figures.

    Read More

  • Impact of the Media on Society

    1589 Words  | 4 Pages

    Media technologies are becoming an important aspect of today’s society. Each and every day, people interact with media of many different forms. Media is commonly defined as being a channel of communication. Radio, newspapers, and television are all examples of media. It is impossible to assume that media is made up of completely unbiased information and that the media companies do not impose their own control upon the information being supplied to media users. Since many people use media very frequently, it is obvious to assume that it has affects on people. According to the text book Media Now, "media effects are changes in knowledge, attitude, or behavior that result from exposure to the mass media," (386). This leaves us with many unanswered questions about media and its influences. This paper will look at how the effects of media are determined and explore the main affects on today’s society - violence, prejudice, and sexual behavior.

    Read More

More about The Medias Influence On Society

Open Document