The Ivory Game Documentary Analysis

1173 Words3 Pages

The Ivory game is a documentary about the illegal poaching that is going on in Africa. It is aimed at bringing awareness to the black market business of ivory that is running rampant in China and the danger that it poses on elephants and even people who want to help against poaching. The producers of the movie are Kief Davidson, Wolfgang Knopfler, and Walter Kohler. These people worked together to bring the movie that has information about the illegal ivory trading in China and Africa and released the movie in the year 2016. The documentary did an amazing job at conveying it’s message with the logos and pathos fields, although it needed to strengthen the ethos section of the triangle.
In the field of logic this film seemed to be able to accurately …show more content…

They attempted to evoke many different emotions mainly sympathy for the elephant population and a feeling of being surprised at the fact of how big the black market it is and how much of an influence the ivory trade is on people that live in China. One scene provided an excellent example of the pathos techniques is when Craig Miller is standing in the middle of a small group of elephants carcasses while the camera is floating around showing the carcasses while some mournful music plays and Craig talks about the attack that just took place, this scene can be found around the 18 min mark. This scene is effective at conveying emotions because it effectively displays the author's emotion towards poaching with the camera angles it gets on the carcasses of the elephants and the music that plays while it showing this grave brought the emotion of pity towards the elephants. Those elephants probably huddled up to protect the smallest of the elephants making it easier for the poachers to attack them. Poaching isn’t the only horrifying part about the ivory trade, due to the ivory trade being between Africa and China, China has become more dangerous with the government turning a blind eye to the trade and as well as corrupt government officials. At approximately 13 minutes into the movie it shows a man walking down a poorly lit alley way while ominous music is playing in the …show more content…

They managed to present reliable information to help them persuade the viewers into seeing all the horrible facts that are in the ivory trade such as elephants hiding their own tusks to seem less valuable. The techniques they used in order to persuade people with pathos was just as outstanding as the logos side, they chose excellent music to convey the emotions they wanted the viewers to feel. The ethos technique was the only persuasion technique that lacked at effectively presenting their message, the people didn’t seem very credible and gave the image that they knew too much about the topic. Other than the ethos technique lacking the movie was effective at displaying what they were trying to change and bring awareness

Open Document