The improvement of physical and mental health due to pharmaceutical or prescription drugs, has given Americans a sense of protection and trust against drug medications. In today’s time, expanded use of prescription meds are a key component of modern health care. What Americans often fail to realize is that even though these drugs may seem safe, they can pose a threat to human life. Many consumers fail to read or pay attention to the drug labels upon use. Consumers often overlook prescription drug labels because the “labels fail to attract attention” (Bello). A study conducted by Nora Bello, an assistant professor of statistics and psychology, found that prescription drug labels often fail to bring immediate attention to patients and consumers. Because labeling on the majority of drug products are so minuscule, consumers often bypass critical information that is needed upon consumption. In the study orchestrated by Bello, she took participants whom would interact with vials of medications and studied their routines prior to consuming the drug. Researchers tracked the participants’ eye movement over the drug labels to measure how attentive they were before taking the drug. The experiment found that over fifty percent of participants failed to even observe the warning labels on the prescription bottles. What this state’s about many consumers is that little attention is being paid to reading drug labels. Instead of skimming past this information that is provided, consumers should take a deeper look at what they are consuming.
Because consumers are paying little attention to what’s on drug panels, some manufacturers have taken this to their advantage. Although consumers pay little attention to what is produced on drug labels, they hav...
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...g facts are being downplayed. Every day millions of patients around the world rely on some type of medication to help them live better. If the risks of these medical products are being downplayed or absent, then how are they being helped live better? Drug labels should now be required to have legible font that clearly highlights the negative effects of the product. There should be a wider range of information that is converted into a packet pre packaged with the vial of medication for the consumer. Consumers should be able to know what the drug maker knows, without any limitations so that their life is not put into risk. With the implement of these changes consumers won’t have to worry about what’s being put into their body. This is better for the consumer and better for the manufacturer because neither will have the chance to say that the risks were not perceived.
In Melody Peterson’s “Our Daily Meds” , the history of marketing and advertising in the pharmaceutical industry is explored. The first chapter of the book, entitled “Creating disease”, focuses on how major pharmaceutical companies successfully create new ailments that members of the public believe exist. According to Peterson, the success that these drug manufacturers have experienced can be attributed to the malleability of disease, the use of influencial people to promote new drugs, the marketing behind pills, and the use of media outlets.
Dr. John Abramson’s book Overdosed America debunks the myths about the excellence of American medicine. Abramson backs up this claim by closely examining research about medicine, closely examining the unpublished details submitted by drug manufacturers to the FDA, and discovering that the unpublished data does not coincide with the claims made about the safety and effectiveness of commonly used medicines. Abramsons purpose is to point out the flaws of the pharmaceutical industry in order to warn the readers about the credibility of the drugs they are buying. Given the critical yet technical language of the book, Abramson is writing to an audience that may include academic physicians as well as those who want to learn about the corruption of the pharmaceutical industry.
In order to take advantage of this demand, five billion dollars is spent by the pharmaceutical industry on marketing each year. This marketing, usually in the form of advertisements, often distorts facts and makes the necessity for drug treatment seem greater.... ... middle of paper ... ... Washington, D.C.:
DTC advertisements aim to persuade that their possibly less effective drugs work better than other drugs rather than to inform consumers of correct information about drugs. The reason that pharmaceutical companies abuse the power of DTC advertising is because the pharmaceutical industry does not have a strong ethical code for advertising; their sales are so obsessed with profits. To solve this problem, policy makers should prohibit indiscreet DTC advertisements on air and fund more informative services about new drugs so that patients could make clever
Within my group’s pro-Adderall campaign, we promoted adderall use among high school students who were struggling with a relatively poor attention span, inability to focus, and were thus unproductive in their schoolwork. We created a video commercial that follows the same tactics pharmaceutical advertisements use, described in Dumit’s Drugs for Life. Dumit emphasized how ambiguous pharmaceutical ads were in order to reach a broader audience, and reinforced that all people experienced the stated symptoms to some extent. The companies only needed a small fraction of the viewers to self-diagnose themselves and purchase the product. Likewise, we targeted students that were experiencing heavier workloads coming into high school, and understood that the majority would struggle in maintaining attention throughout long hours of lectures and worksheets.
The percentages of the two surveys prove that a greater percentage of doctors believe that prescription drug ads misinform patients. These ads misinform patients, encourage over-medication, and pressure doctors and medical providers. The counter side states that prescription drug ads educate patients, encourage the correct usage of drugs, and cause patients to ask their doctors about possible treatments. Both sides have examples and evidence, but the cons of prescription drug ads are stronger.
In Lee Ann Fisher Baron’s “Junk Science,” she claims that the “food industry with the help of federal regulators” sometimes use “[a science that] bypasses [the] system of peer review. Presented directly to the public by…‘experts’ or ‘activists,’ often with little or no supporting evidence, this ‘junk science’ undermines the ability…[for] everyday consumers to make rational decisions” (921). Yet Americans still have a lot of faith in the U.S. Food and Drug Administration (FDA). According to a 2013 Pew Research study, 65% of Americans are “very favorable” or “mostly favorable” of the FDA. When it comes to what people put in their bodies, the FDA has a moral obligation to be truthful and transparent. The bottom line of the FDA’s myriad of responsibilities is to help protect the health of Americans. Deciding what to eat is a critical part of living healthily, and consumers must be able to trust that this massive government agency is informing them properly of the contents of food. While the FDA does an excellent job in many areas, it has flaws in other areas. One of its flaws is allowing the food industry to print food labels that are deceptive, unclear, or simply not true (known as misbranding). This is quite the hot topic because a Google search for “Should I trust food labels” returns well over 20 million results, many of which are blog posts from online writers begging their readers not to trust food labels. HowStuffWorks, a division of Discovery Communications, published an online article whose author claims that “[the food industry] will put what they want on labels. They know the game….” While the food industry is partially at blame for misbranding, the FDA is allowing it to happen. If a mother tells her children that it is oka...
both the benefit and risk of all medication before approval.. In addition, FDA makes the labeling
FDA have been modified completely since 1906. The market itself, the science behind it, and the
Sharpe, Katherine. “Medication: The Smart-pill Oversell.” Nature: International Weekly Journal of Science. Nature Publishing Group. 12 Feb. 2014. Web. 7 March 2014.
Living in a world where many prefer to believe what is shown to them, rather than doing some of their own research, can lead to consequences. (Figure 1) Some people believe electronic cigarettes are a safer and healthier alternative to the actual cigarette because of how they are advertised. “Because they [e-cigs] deliver nicotine without burning tobacco, e-cigarettes are purported to be safer and less toxic than conventional cigarettes. Despite these claims, there’s still no real data on the effects of e-cigarettes (positive or negative), yet marketing materials still bill them as a healthy choice” (Worthington emphasis mine). Drug advertisements normally show the beneficial side of
The rate of death due to prescription drug abuse in the U.S. has escalated 313 percent over the past decade. According to the Congressional Quarterly Transcription’s article "Rep. Joe Pitt Holds a Hearing on Prescription Drug Abuse," opioid prescription drugs were involved in 16,650 overdose-caused deaths in 2010, accounting for more deaths than from overdoses of heroin and cocaine. Prescribed drugs or painkillers sometimes "condemn a patient to lifelong addiction," according to Dr. Tom Frieden, director of the U.S. Centers for Disease Control and Prevention. This problem not only affects the lives of those who overdose but it affects the communities as well due to the convenience of being able to find these items in drug stores and such. Not to mention the fact that the doctors who prescribe these opioids often tend to misuse them as well. Abusing these prescribed drugs can “destroy dreams and abort great destinies," and end the possibility of the abuser to have a positive impact in the community.
Prescription drug abuse has become a major epidemic across the globe, shattering and affecting many lives of young teenagers. Many people think that prescription drugs are safer and less addictive than “street drugs.” After all, these are drugs that moms, dads, and even kids brothers and sisters use. The dangers are not easily seen, but the future of our youth will soon be in severe danger if the problem is not addressed,it will continue to get worse if action is not taken soon. Prescription drugs are only supposed to be consumed by patients who have been examined and have a medical report by a professional, more and more teens are turning to the family’s medicine cabinet to “get high” but what they are actually doing is severely harming themselves, kids today are turning away from the street drugs and abusing the “prescribed” drugs that are that are at their very own home.
See what information Johnson & Johnson offers for its customers on the Tylenol website (www.tylenol.com). Follow the links to the Care Cards, House Calls, and FAQ sections. How do these sections demonstrate Johnson & Johnson’s concern for customers? How do you think Johnson & Johnson would use this website to communicate with the public if new health scares
Daily, millions of people are perusing the grocery store, buying food for their families, completely unaware of what they are purchasing. A study on consumer research regarding food labels by the FDA found only a small percentage of people actually read the food labels and understand what they mean apart from only the calories and fat; ingredients are another story. “According to a study published in the Journal of the American Dietetic Association, about 61.5 percent reported using the nutrition facts panel when deciding to purchase food. Fewer people paid attention to the list of ingredients” (CNN Health). The FDA is aware that labeling could help reverse the acceleration we are seeing in heart diseases and obesity, but labeling does not help people to read the ingredients if they do not understand pseudonyms, and vitamins. “The surveys also revealed frequent misunderstanding of the meaning of the daily/value column that shows how each nutrient fits into a healthy diet, “(American journal Nutrition, WEB). Many different harmful ingredients are secretly hidden in labels and people skimming ov...