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Tesla innovation essay
Sustainability case studies on Tesla
Nikola tesla innovations case study
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Tesla again introduced their new car to grab the attention of car lovers. At an event in Hawthorne, California the Chief executive officer Elon Musk of Tesla surprised the crowd by announcing the next generation electric sports car of "Roadster". Musk announced that they will make the world's fastest production car described it as a "Smackdown" to the fossil fuel-addicted auto industry. The Tesla Roadster will contain a 200 kilowatt battery pack and travel 620 miles on a single charge. As it referred to be an electric supercar , so it maximizes the potential of aerodynamic engineering to record the performance and efficiency. Moreover, it is the first super car that has a removable glass roof, which can be stored in the trunk for an open-air. …show more content…
The multi-stage process of Tesla entices the public with its promising technology and eventually offer different types of electric vehicles to the masses. In different websites, we learn a lot of things about Tesla and its invented electric cars, but one thing is, it's new invention creates a brilliant brand. Start up racing of new developed roadster used to overcome the challenges of substituting batteries for a diesel engine to crack down the carbon dioxide and sports pollution. The roadster electric sports car has an automaker on the map that made a surprising appearance. Experts of the company said that the main motive of their invention is to provide you a prestige product to showcase and compete with. If it runs on the road, then it will go head-to-head with Porsches and Ferraris and all the exotic …show more content…
Musk gives a statement that "Tesla Roadster give a hardcore Smackdown to gasoline cars". According to their statement, it concludes that driving a gasoline sports car is going to feel like a steam engine with a side of quiche. The gasoline-fueled cars unable to travel so far without stopping at a pump. Due to 200-kilowatt-hour battery of the Tesla Roadster, a driver can travel from San Francisco to Los Angles and back again on a single charge. When the first Roadster improved, it proved that the electric cars could be striking and quick even with a small range, now the new Roadster aims to find out why the internal combustion engine needs to be around
Nikola Tesla was a Serbian American inventor, electrical engineer, mechanical engineer and physicist. He was also considered an eccentric genius and recluse. Tesla is best known for his feud with Thomas Edison over AC power Versus DC Power. He was also well known for inventing the Tesla Coil which is still used in radio technology today. Nikola Tesla was mostly forgotten until the 1990’s when there was a resurgence of interest in popular culture.
Tesla Motors initially gained widespread attention by manufacturing the Tesla Roadster, the primary totally electrical sports automobile. The company's second vehicle was the Model S, a completely electrical luxury sedan. Tesla additionally markets electrical powertrain elements, as well as lithium-ion battery packs, to automakers, as well as engineer and Toyota. Tesla's CEO, Elon Musk, has said he envisions Tesla as an independent maker, geared toward eventually providing electrical cars worth cheap to the typical client.
Electric cars are attempting to bring on an uprising. A modern company, Tesla Motors, is bringing the all-electric car to life. Tesla has been very successful in the past couple of years, engineering a vehicle that will impress safety standards. Although it has been quite a bumpy ride along the way for CEO and founder Elon Musk of Tesla Motors. Tesla has big plans for the future. However, the plans will not be necessary unless Tesla is allowed to sell their vehicles directly to the consumer and not through dealerships.
When the Tesla Model S was first released, Consumer Reports named the Electric Vehicle (EV) the most remarkable auto ever tested. The consumer protection publication; that has been looking out for their readers since 1936; said that the Flagship vehicle from Elon Musk’s Motor Company, was essentially flawless. Its performance on the track and in safety testing was second to none. However, due to a drop in quality class; from average to below; the Tesla Model S has been removed from Consumer Reports’ Recommended List.
Tesla motors is a company that produces and sells automobiles. Tesla is not any old automobile company. Tesla specializes in all electric cars that run 100 percent on battery and focuses on the future. Tesla is looking into the future and realizes that fossil fuels will eventually run out. Tesla is moving toward a zero-emission future for the better. A tesla is a vehicle, an all-electric vehicle that combines safety, performance, and efficiency. In 2016 Tesla’s annual revenue totaled to 7 billion dollars. Tesla is a profitable company. Tesla has seen potential growth in annual gross income, since 2012 from earning 30 million dollars to 2016 earning 1.5 billion in annual gross income. (1) The Tesla factory is located
In the recent past, Tesla has been noted as a great competitor in the automotive industry. This is attributed to its three huge competitive advantages. Generally, the advantage lies in its ability to bring about innovative disruption in the industry. This include; a strong battery supply chain that is sustainable in itself, a supercharger network celebrated by the customers and a software system several leagues ahead of its competitors (Zach, 2015).
Currently electric vehicles are slowing becoming popular with some already on show room floors. Furthermore, there are many enthusiasts and groups that have really been pushing their use. Tough these cars do not share the same performance qualities of some gas-powered cars; the current technology has been rapidly catching up. Hybrid vehicles have offered in some ways the best of both worlds. The cars are environmentally friendly yet offer the power and distance capabilities of other cars on the market. Furthermore, there have been many ways of supplying electricity to the cars including home-rechargeable batteries and hydrogen power. Electric vehicles are a definite possibility for the future because they have the lowest emissions while driving.
Environmental concerns have been raised from time to time because of the dependency on the gasoline-fueled engine as the chief auto powertrain technology. This has resulted in exposing many automobile users to unpredictable prices of fuel. These issues were, however, the reason for the inception of Tesla Motors so as to bring into existence another set of automotive which serves the similar purpose; but uses another form of energy that being electricity to drive them instead of the disadvantageous gasoline-powered engine. This invention was influenced by a number of factors in terms of their planning and performance (Hunger, 2010).
Having both marketing strategies and both products analyzed and the history of the important marketing decisions made and techniques used by the company written down, it will be interesting to perform a critical analysis of how the market and business realities made an impact on the marketing of Tesla Motors, why it happened and what was the effect. The presence of the CEO and the impact he makes on the public and investor confidence will also be critically reviewed. Based on the results, a list of recommendations will be composed for both representatives and marketing specialists who work in the same or similar
Chiefly, and most apparently, it is the goal of Tesla Motor to generate demand for Tesla vehicles (Andrade, Holloway, Payne, Roy & Sheffield, 2015). In turn, demand will drive leads to the Tesla sales team (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Tesla will continue to build long-term brand awareness, in addition to continual management of corporate reputation (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Tesla Motors will expertly manage the existing customer base to create loyalty and increase customer referrals (Andrade, Holloway, Payne, Roy & Sheffield, 2015). Additionally , Tesla Motors hopes to enable customer input into the product development process (Andrade, Holloway, Payne, Roy & Sheffield, 2015).
Tesla will help improve the environment by reducing air pollution and by reducing fossil fuel usage by using electricity instead of gasoline. This will make the world a safer and more efficient environment. This will further improve how our future
The mission of Tesla Motors is creating affordable, fully electric, earth-friendly and sustainable vehicles. The aim of this mission is to influence and transition masses away from the excessive usage of natural and valuable resources to a cleaner and more sustainable future. As Tesla continues with its pursuit of going green, it also seeks a place in the highly competitive and lucrative car industry. The company has developed breathtaking designs that people keenly look for in...
Tesla has managed to build a notable brand name for itself not in the electric car market, but in the overall automotive industry. Its brand performance offers a robust, reliable and unique image that gives customers the satisfaction that electric cars can be stylish, reliable, hassle-free and much less bulky than internal combustion engine vehicles.
doubtful that electric cars will ever enjoy the range or performance advantages to which auto
There is no doubt that electric cars are the most appealing from of transportation in the world. They provide two of the most important key points of good transportation: reliable and efficient. They are reliable due to their simplicity of their power trains and the advancement of technology they have. They are efficient because they don't use any gasoline and because their motors can pass the zero-emission standard. Even though they may seem like a boring form of transportation, they offer good features that help keep the Earth's air clean and they help reduce pollution.