Tactical Media and the AIDS Crisis

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Recommended: Media and democracy

When the concept of governance is identified, it is most often associated with states, governments, and large corporations. However, one of the doors that democracy has opened for citizens has led to their ability to influence governance in a method that states, governments, and large corporations are not able to identify with. Concerned citizens and informal project activists have the capacity to motivate and create social change through their use of new media to challenge large issues that are often kept buried by political figures and the state. Furthermore, the mass movement of individuals in society as one whole will change the perspectives of many others, who will also be likely to join in the movement to fight society's problems through tactical media. Tactical media will empower citizens to create social and political change as it provides citizens an opportunity to participate in any kind of movement that they wish, thus, not putting any restrictions on the interests of citizens; this motivates them to become active users of tactical media as they are provided with freedom...

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