Swot Analysis Of Indigo Airlines

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INDUSTRY ANALYSIS
Industry analysis is a study in which helps us to understand business and its environment like trade and services, manufacturing, etc. Industry analysis gives assistance in investment business decisions, future opportunities by forecasting.
The objective reveals the technique industry practices to face their competition and to achieve profits and the factors behind for their success. The assessment of company’s performance for investors in making investing decisions either buying or selling of shares, expansion or growth.
Airlines industry is a highly competitive market with limited number of players. The data obtained to analyze are taken from research reports, papers and observations.
Market share
Indigo 28.2 %
Jet Airways 24.6 %

Air India 19.0%

Spice Jet 19.1%
Go Air 8.8%

Source: Economic Times
The market share data taken is as on January 2014 on the basis of revenue generated by each of the company’s to total revenue generated by the industry.
Indigo Airlines
Indigo is a low cost carrier and largest airline with a market share of 28.2% as of January 2014, offering low fare ticket with flights on time. It operates to 36 destinations in India and abroad with 485 daily flights.
Jet Airways
Jet Air is the second largest Indian airline in terms of market share with 24.6% and passenger carried and also the largest listed entity in the aviation sector. It operates over 3000 flights daily to 76 destinations worldwide.
Air India
Air India is at the third position with a market share of 19.0%. It is a flag carrier and a government carried airline, the largest operator in Indian sub-continent. It operates with 103 flights and serves 60 domestic and 31 international destinations in 19 countries. The market...

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...es where contrails are formed
Air Traffic Control
Air navigation services have upgraded air traffic management and communications, navigation and surveillance to have better radar coverage with ADS-B (automatic dependent surveillance-broadcast) enabling communications with airports about their identity, speed and altitude. The ADS-B has three components- a transponder in aircraft, antenna to receive frequency and receiver at Air Traffic Control.

Airports
To have a customer-friendly service common-use kiosks, web o mobile check-in are implemented for easy travelling experience called ‘VeriPax’. This automatically validates the boarding passes or e-ticket and prevents any fraudulent passengers entering the airport
Air India and Jet airways have introduced ‘Mobile check-in’ facility for the travelers to perform basic functions through web-enabled phones.

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