Summary Of So God Made A Farmer By Paul Harvey

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The artifact I am choosing to analyze is the Dodge “Farmer” commercial. This commercial was narrated by Paul Harvey using his “So God Made a Farmer” speech and first aired during the 47th Superbowl. This commercial is technically intended for an audience of all ages, ethnicities, backgrounds etc. as it was shown nationally during the Superbowl, but more specifically it is meant for truck buyers. Dodge uses this commercial to compare their pickups with the hard-working, family supporting farmer. By naming a list of duties (a caretaker, somebody willing to milk cows, go to a school board meeting, willing to stay up with a new born colt, and somebody gentle enough to wean lambs etc.) and saying these are fulfilled by a farmer, Paul Harvey is telling

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