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Objectification of gender in our society causes and effects
Gender representation in media
Objectification of gender in our society causes and effects
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Females who are over-sexualized often seek attention and acceptance. Raunch is less about female sexual liberation but instead it is fulfilling the male fantasy of unlimited female availability contributing to the stereotypes of gender roles. Raunch Culture is often seen in movies, various forms of advertisements, and through female celebrities. For example, young girls are influenced by Disney’s hidden sexual messages. This creates a negative image by making it acceptable to objectify women. Through the media women expose their bodies, using liberation as an excuse to support raunch culture contributing to the stereotypes of gender roles.
Females of this generation are being raised in a world where women’s bodies are viewed as objects. Raunch culture is essentially a reflection of the changing values and the social and cultural acceptance of increased sexual liberties, values, and identities. Young girls are strongly affected by this culture due to the position of women in Disney films. Manufacturers take advantage of this to advertise their products. Ariel Levy, author of Female ...
In “Little Girls or Little Women? The Disney Princess Effect,” Stephanie Hanes covers the sexualization of young girls and women in every aspect of the media that influences children and teens. She explains that girls see media figures, movies, and sports being sexualized, and how this is causing children to associate looking and acting a certain way to being ‘the perfect women’. Hanes believes the hypersexualized media is causing girls to obtain a negative body image and it’s killing their self-esteem. The author proposes what she believes society should do about overcoming this obstacle, and how people can crush the stereotypes about women; to her everyone is responsible and should aid in fixing these problems. She explains that the media
Mary Pipher goes on to say that the problem faced by girls is a ‘problem without a name’ and that the girls of today deserve a different kind of society in which all their gifts can be developed and appreciated. (Pipher,M). It’s clear that cultures and individual personalities intersect through the period of adolescence. Adolescence is a time in a young girl’s life that shapes them into the woman they become. I think it begins earlier than teen years because even the clothing that is being sold for younger girls says sexuality. Bras for girls just beginning in every store are now padded with matching bikini underwear, Barbie dolls are glamour up in such away that these girls believ...
In the American culture, women are encouraged to objectify each other and themselves through the affects of advertising raunch culture in the media, this contributes to stereotypes of gender roles. Raunch culture has a major impact on society and on people contributing to their development. Disney princesses and Paris Hilton both promote a set body image by creating a perfect standard of living that is very appealing to females. This body image leads to self-esteem issues and insecurities. Females shouldn’t be judged on the basis of their appearance but should know their self-worth.
Instead, women are being discriminated and treated as inferior due to the stereotypes that are portrayed in the media. The media creates and reproduces ways of seeing that at a minimum reflect and shape our culture. We can look at the media to understand more about a culture’s values and norms, if we realize the limitations of looking at the media. For example, one may ask, does the news based in the United Sates represent what the American culture is like, or only what stands out from everyday American culture? The answer to that is no. Instead, the media represents what it thinks it will be able to sell and is supported by advertisements. This includes violent acts, the sensationally and inappropriate. Jhally reminds us that “it is this male, heterosexual, pornographic imagination based on the degradation and control of women that has colonized commercial culture in general, although it is more clearly articulated in music videos” (Jhally 2007). Therefore, “media content is a symbolic rather than a literal representation of society and that to be represented in the media is in itself a form of power—social groups that are powerless can be relatively easily ignored, allowing the media to focus on the social groups that ‘really matter’” (Gerbner,
A Study Conducted by the American Psychological Association Task Force concluded that sexualization occurs when a person’s value comes only from his or her sexual appeal or behavior, to the exclusion of other characteristics; a person is held to a standard that equates physical attractiveness (narrowly defined) with being sexy; a person is sexually objectified- that is, made into a thing for others’ sexual use, rather than seen as a person with the capacity for independent action and decision making; and/or sexuality is inappropriately imposed upon a person. The APA Task Force reported many example of the sexualization of girls, such as toy manufactures duce dolls wearing black leather miniskirts, feather boas, and thigh-high boots and market them to 8- to 12-year-old girls. Clothing stores sell thongs sized for 7– to 10-year-old girls, some printed with slogans such as “eye candy” or “wink wink”; other thongs sized for women and late adolescent girls are imprinted with characters from Dr. Seuss and the Muppets. In the world of child beauty pageants, 5-year-old girls wear fake teeth, hair extensions, and makeup and are encouraged to “flirt” onstage by batting their long, false eyelashes. Journalists, child advocacy organizations, parents, and psychologists have become alarmed according to the APA Task Force, arguing that the sexualization of girls is a broad and increasing problem and is harmful to girls, and I for one agree with their proposition.
Deborah Tolman author of “Dilemmas of Desire” dwells on uncovering a wealth of feelings about sexuality from teenage girls who are faced with a lot of struggles in developing sexual identity and detached from their sexuality. One of her main argument is centered on the juxtaposition of media representations of girls as highly sexualized objects. For instance, “the urban girl is viewed as the overly sexual young jezebel. Latinas are often eroticized as exotic, sexually alluring and available.” (Tolman, pg.170). I agree with this statement due to simple fact that we are living in a highly sexualized cultural milieu and evidence of sexualization is seen through mainstream culture. Images such as Sarah Bartman depict African American/ urban portrayal of sexual imagery formed socio-historical
Countering the Culture of Sex is an article by Ellen Goodman dealing with the entertainment industry’s plague upon society. With sex rooted deep in children’s minds it creates this idea of what life revolves around. Digging deeper, Goodman brings up the point of why one never sees the consequences of sex. If the media were to show the consequences of people’s actions, the industry could create a sense of fear into the public.
The objectification of women in the media and women voluntarily subjecting themselves to this demeaning objectification is rapidly increasing in lieu of feminist ideals and a new age push for women empowerment. The media has long capitalized on women’s sexuality in everything from music videos to manipulative advertisements, appealing to the male gaze while simultaneously instilling a sense of longing in girls of all ages to look like these women. In Lily Allen’s song, “Hard Out Here”, she attempts to bring light to this issue of women being treated as simply sexual objects and how all women are expected to look and act. However, in contrast to her empowering lyrics, Allen’s video takes a turn for the worst when she implements strictly black female dancers as representation of the cliché sexism found in music videos placing them at the butt of the parody.
Society cements certain roles for children based on gender, and these roles, recognized during infancy with the assistance of consumerism, rarely allow for openness of definition. A study conducted by Witt (1997) observed that parents often expect certain behaviors based on gender as soon as twenty-four hours after the birth of a child. The gender socialization of infants appears most noticeably by the age of eighteen months, when children display sex-stereotyped toy preferences (Caldera, Huston, & O’Brian 1989). This socialization proves extremely influential on later notions and conceptions of gender. Children understand gender in very simple ways, one way being the notion of gender permanence—if one is born a girl or a boy, they will stay that way for life (Kohlberg 1966). “According to theories of gender constancy, until they’re about 6 or 7, children don’t realize that the sex they were born with is immutable” (Orenstein 2006). The Walt Disney Corporation creates childhood for children worldwide. “Because Disney are such a large media corporation and their products are so ubiquitous and wide spread globally, Disney’s stories, the stories that Disney tell, will be the stories that will form and help form a child’s imaginary world, all over the world, and that’s an incredible amount of power, enormous amount of power” (Sun). Because of the portrayal of women in Disney films, specifically the Disney Princess films, associations of homemaker, innocence, and dependence are emphasized as feminine qualities for young children. Thus, children begin to consider such qualities normal and proceed to form conceptions of gender identity based off of the movies that portray the very specific and limiting views of women (...
This study works to examine the use of sexual objectification of women in music videos today. The primary purpose was to examine the differences between genres, specifically hip-hop and country. I tested the following; Women are more likely to be sexualized in hip-hop music videos than in country music videos.
One of the factors that heavily influence the continuing propagation of these ideas associated with the sexuality of racialized women is the production and dissemination of media images, symbols and narratives (Brooks & Hébert, 2006, p. 297). As a society who is constantly consuming media culture through various media outlets, television uses a combination of methods in imagery, symbolization, and narration to represent our social realities. Notions of what beauty means are further dictated by fashion and reality television shows, which includes shows that discuss trends, makeovers, modeling, and more. In turn, these television programs often targeted at young women themselves, continue to shape how society views women of color, particularly how women of color are superfi...
Thomas Jefferson once wisely said that “in matters of style, swim with the current; in matters of principle, stand like a rock.” In Thomas Jefferson’s “Declaration of Independence” he broaches serious matters of principles and stood “like a rock” against King George III’s inadequate and cruel autocracy. In the Declaration of Independence, Jefferson explicitly states twenty-seven situations when the King misused his power and violated the colonists’ “inalienable rights” of life, liberty, and the pursuit of happiness, therefore, impelling the colonist's separation from their mother country. In Ariel Levy’s “Women and the Rise of Raunch Culture” she also addresses certain matters of principle-such as life, liberty, and the pursuit of happiness.
Critics have warned the public audience about Disney programming’s affect on the “invasion and control of children’s imagination” (Ross 5). These movies express the typical gender roles “such as males being physically strong, assertive, and athletic, and females being prone to overt emotion, inc...
The image of female sexuality in our society has been corrupted in Levy’s opinion, tainted by the countless industries profiting off of the sexualization of women, who are the main driving force behind our current day raunch culture. Take Girls Gone Wild (GGW from henceforth), GGW is a perfect example of how the younger generation of women is effected by our current day raunch culture. GGW often targets women whom they see as the average looking girl, “the girl next door” so to speak. They are often college students ...
A common trend in the entertainment industry today is the objectification of women in society. Sexualizing women are seen in media such as; movies, advertisement, television show and music video, where their main focus is providing the audience with an image of women as sexual objects rather than a human. This is detrimental to society since the media is producing social stereotypes for both genders, which can further result in corrupted social habits. Objectification in media are more focused on females than male, these false images of women leave individuals with the wrong idea of the opposite sex. As media continuously use sexual contents regarding women, the audience starts underestimating women. Specifically movies, it allows media to shape the culture’s idea of romance, sex and what seems