Social Media Analysis

1845 Words4 Pages
bulb-icon

Recommended: The effect of social media on our daily life

Social Media has become a part of life for most people. Researchers say that the average American checks their phone 46 times a day. It has been reported that those between the ages of 18-24 check their phones 74 times a day. (Eadicicco, 2015) As modern-day people we have become accustomed to the near-constant display of information and interactions. Which is what social media is, interaction. Whether its between people or companies it has become a constant in our lives. Phones are constantly chirping with notifications from emails, websites, apps, and messages. While this can be seen as good or bad, for the purpose of interactions between customer and consumer this is a good thing. Radio and Television stations now have the opportunity to …show more content…

(Chicago, 2018) Advertising with radio or even television gives has an advantage of including not only an auditory aspect but also a visual one thanks to websites, and social media pages. Social media can not only improve the quality of your stations brand and website, but also provide a stronger and farther reach in advertising. One of the main goals of having a successful station website is having one that potential advertisers are impressed with. They need to be to willingly pay you to place their content on your site. Stephanie Theisen defined the key characteristics of effective radio advertising as dramatization, differentiation, consistency and frequency. (Theisen, 2017) Effective radio advertising is advertising your good or service in such a way that boost their sales so they will continue using your influence to help each those sales goals. Station managers have the ability to use listening trends paired with online trends to appeal to their chosen demographic on multiple platforms. (Chicago, 2018) You can link radio contest to information on your website, or vice versa. While advertising food on air, they can find coupons on your site. When telling listeners about the next parade, you can post maps on your site. Listeners and viewers have multiple opportunities to receive your information, regardless of time. People retain information differently but with radio, television, and social media you have different ways of giving it to

Show More
Related

  • Response To Blare's No Need To Call By Sherry Turkle

    910 Words  | 2 Pages

    Our modern day society depends on technology for everything, can anyone imagine a life without their phone or computer? Probably not, social media and other popular applications have become so ingrained into our daily lives. Not only can we connect with people anytime throughout the day but we also have so many useful applications that help us on a daily basis. Thinking back to when I was eight years old, I couldn 't wait for sixth grade because my parents had promised to get me a cell phone, I remember counting down the days till the summer of fifth grade was over because I already knew which cell phone I wanted. Once I got it I couldn’t stop showing my mom all of the cool things it could do. Which looking back at it today, it really couldn

    Read More

  • Social Media Dbq

    600 Words  | 2 Pages

    Teen are being slain by cyberbullies everyday. Not all social media is good for teens. Even no social media is better. Almost every teenager has a cellphone or some sort of device that lets them check their social media. Many websites like Facebook, Instagram, and snapchat are bad and can cause teenagers to do bad things to themselves or other people. Banning social media will make teens have better grades, be more safer, and have more self confidence with less depression.

    Read More

  • Social Media Twitter Analysis

    1551 Words  | 4 Pages

    This essay is based on Marshall McLuhan (1967) theory, which states that the medium is the message. McLuhan states that the form of a message determines the ways in which that message will be perceived.

    Read More

  • Privacy And Privacy

    1328 Words  | 3 Pages

    In this new era, Smartphones and social media have become the ultimate amalgamation. If someone has a smart phone, it is very probable that person uses their smart phone mostly for social media. Now that is has been created, there is no stopping it, social media is everywhere and will continue to be everywhere for a very long time.

    Read More

  • Social Media Case Study Analysis

    791 Words  | 2 Pages

    Effective communication in an organization is one of the components of its success. Managers are charged with navigating communication obstacles while making every effort to harness its benefits. This onus placed on managers is compounded by organizational advancements and the application of new technologies. One relatively new organizational technology being applied is the use of social media. Social media creates communication issues yet conversely alleviates specific communication barriers by playing several roles within organizations today.

    Read More

  • Coca Cola Social Media Analysis

    1610 Words  | 4 Pages

    If you asked 10 followers on Twitter if they prefer Coke or Pepsi 9 out 10 would probably say Coke. This paper will explore the concepts of social media presence for The Coca- Cola Company. Why do people drink Coke? Why is Coke so popular? Questions such as these will be answered throughout this strategy recommendation project. This paper will discuss and identify the effects of social media, and what will make social media better by research on best practices.

    Read More

  • Donald Trump Social Media Analysis

    903 Words  | 2 Pages

    As media has grown it has allowed for easier use for the average individual. This paper will examine how Donald Trump has used the media available today and how effective he has been. To begin, Trump’s background must be looked at to gain an understanding of how he came to the place he is today. According to the Washington Post, he was born in Queens New York into a wealthy family and when he was a teenager he was sent off to military school by his father (Miller & Schwartzman). He grew up with a cushy lifestyle before his father decided that his behavior required somewhat of a “reality check” for the teen. Trump later went into the family business of being a real estate developer in 1971. Eventually he even starred in his own relity television

    Read More

  • Smartphone Impact On Culture Essay

    715 Words  | 2 Pages

    The smart phones have affected our culture in many possible ways which leads to increase in personal efficiency and communication. Even though, smartphone can become a tool for constant connection with the world; the smartphone also makes people disconnect with the world around them such as friends and family. As Zackary suggests that “The invention and rising popularity of the smartphone has completely transformed our culture of socialization and interaction.”(2015) Smartphones are very powerful tools that can allow people to use many functions such as phone, text, internet, apps, games, and social media and so on. Smartphones are readily available and so easy to use that people are less willing to interact with another people more than their smartphone. Smartphone becomes a necessity for many people of their life because of their usefulness. We constantly see people who are using their smartphone more often, which a

    Read More

  • How Has Technology Changed Communication?

    930 Words  | 2 Pages

    “We barely have time to pause and reflect these days on how far communicating through technology has progressed. Without even taking a deep breath, we’ve transitioned from email to chat to blogs to social networks and more recently to twitter” (Alan 2007). Communicating with technology has changed in many different ways. We usually “get in touch” with people through technology rather than speaking with them face to face. The most popular way people discuss things, with another individual, is through our phones. Phones have been around way before I was born in 1996, but throughout the years, they have developed a phone called a “smart phone”. The smart phone has all kinds of new things that we can use to socialize with our peers. On these new phones, we can connect with our friends or family on social networking sites such as Facebook, Twitter, and Instagram. Technology has also developed Skype, a place you can talk with people on the computer with instant voice and video for hours. The new communication changes have changed drastically from the new advances made in technology through our smart phones, social networking sites, and Skype.

    Read More

  • Negative Social Media Essay

    1022 Words  | 3 Pages

    Nowadays almost every person on this planet uses social media sites to communicate with others. According to “Social Networking Reaches Nearly One in Four around the World” (eMarketer, para 1, 2013), nearly one in four people in the world use social media daily, which is extremely a lot. Certainly, there are a lot of

    Read More

  • Effects Of Social Media On Interpersonal Communication

    1036 Words  | 3 Pages

    We are living in the 21st century, the technology is more advanced. If you stepping outside in the society, you will see that everyone is caring a smartphone around with them every day, so that they can check their social medias at anytime and anywhere. Nowadays, Facebook, Instagram, Snapchat, Tumblr, Twitter, and other social media, dominates both online and offline communication of college students and adults.

    Read More

  • The Negative Effects Of Social Media On Young Adults?

    1153 Words  | 3 Pages

    There is a kind of people who cannot leave from their phone at all even just one minute appear to the society. They use their phone to check their Facebook, Twitter, Instagram or other social networking sites when they are eating, before sleeping, during walking, in the class and etc, whenever and wherever possible. That shows how intensely those social media influence human’s life. Pew Research Center (2015) reported almost three out of four online adults use social networking sites in 2014. The impacts of social networking sites also act on children and teenagers besides adults. So there are many researches study the impacts of social networking sites for different people, which include two articles. One is “Social Networking Fact Sheet”,

    Read More

  • Impact Of Social Media Essay

    646 Words  | 2 Pages

    Nowadays, social media is growing very rapidly throughout the whole world. Social media has changed the way that we communicate with others through using these common social networking sites like Face book, Twitter, and Instagram…For that, social media has positively and negatively impacted our life.

    Read More

  • Negative Effects Of Social Media Essay

    1111 Words  | 3 Pages

    Even though people have different opinions on whether social media has a positive or negative impact on society, it can be said that social media has a positive effect on society as a whole because it lets people communicate with each other easily, it has been said to improve education among children, and has helped improve the economy in the world. One of the main reasons why social media has positively affected our society is because of how it has made communicating with people much easier. “Today, four out of five active internet users maintain at least one social media profile” (Moe, 3). Using these websites, such as Facebook, Twitter, YouTube and etc., people talk about everything with anyone from what they are planning to do, to what they are eating and much more (Moe, 24). We can also send private messages to other users of these websites about personal matters that you just want to discuss with them.

    Read More

  • The Internet and Social Media

    923 Words  | 2 Pages

    Some of the ideas that are central to the idea that social media is a benefit to today’s society are that social media encourages increased communication with friends and family, provides fast access to breaking news and other information, and help business attract new business and correspond more quickly with their existing customers. Increased communication is important in all aspects of life. Keeping in touch with family and friends is easier than ever before. Whether it be a Facebook post or a tweet updating friends about exciting news or being able to see a picture...

    Read More

More about Social Media Analysis

Open Document