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The impact of global warming on the great barrier reef
The great barrier reef environment
The great barrier reef environment
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Background of scuba diving
The original intention of scuba diving is to process a series of underwater operation, such as underwater exploration, salvage and water-based construction projects. Afterward, scuba diving has developed to an underwater sport activity, a kind of physical and recreational exercise. Since diving equipment has developed remarkably in recent years, an increasing number of people are addicted to start scuba diving. While divers can enjoy the fancy world underwater, the prior function of scuba diving is to enhance the ability of muscle to use oxygen and improve heart and lung fitness. Scuba diving is deemed to an auxiliary method to cure cancer in some countries.
Background of Quicksilver Group and the Silver Series
As a pioneering reef tourism operator, Quicksilver Group is a leading Great Barrier Reef cruise company in Australia and one of the largest private employers in North Queensland. The company established with the introduction of Low Isles cruises in 1979 and has a stable development up to now. As an Australia’s most awarded reef cruise company, Quicksilver Group comprised a wide range of reef cruise tour in North Queensland. The Silver Series, specialises in Great Barrier Reef dive and snorkel excursions, is a hot sell product among of all tourism products.
The Silver Series included two ultramodern snorkel catamarans, Silversonic and Silverswift, based in Port Douglas and Cairns respectively. These magnificent sister ships produce the perfect balance of comfort, style and function the ideal platform for dive and snorkel adventures in one of the world's natural wonders.
The outer reef systems Silversonic and Silverswift visit are just over 100km apart giving rise to different styles of reef forma...
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... to relax themselves in leisure time.
Future geographic market
It will be focus on both international and domestic market in the future geographic market.
The demand of international tour is rising as the average of household disposable income has increased gradually in most countries since last decade. In addition, as one of the Seven Natural Wonders of the world, the Great Barrier Reef will attract more and more tourists come to tour. What’s more, thanks to its geographic advantage, the Great Barrier Reef will draw more and more diving hobbyists to come because diving has become to widespread sport.
All these factors will bring about the sales volume of Silver Series growing steadily.
In addition, as a famous tourist attraction in Australia, the Great Barrier Reef and Cairns will still be the preferred choice for domestic residents to spend their holiday.