Sandusky Sexual Abuse Scandal: A Case Study

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“A crisis is generally perceived to be a threat by the organization’s stakeholders, various groups that have an interest in the organization” (Crandall, Parnell, & Spillan, 2013, p. 4). Penn State, like other organizations, had a variety of stakeholders relying on the integrity and performance of the university that were not only affected, but shocked by the Sandusky sexual abuse scandal. “Events of behaviors that violate an organization’s core identity receive much media attention” (Grandey, Krannitz, & Slezak, 2015, n.p.). The moment the allegations hit the news media, perceptions were forming. As the story progressed and the cover-up was revealed, the name of the institution was tarnished.
The internal stakeholders affected by the Sandusky

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