More handpicked essays just for you.
Strengths and weaknesses of southwest airlines
Strengths and weaknesses of southwest airlines
Strengths and weaknesses of southwest airlines
Don’t take our word for it - see why 10 million students trust us with their essay needs.
1.1 Southwest Company Founded by Rollin King and Herb Kelleher, Air Southwest Company was created in 1967 to fly within the state of Texas. On March 29th, 1971 Air Southwest Co. changed its name to Southwest Airlines Company with headquarters located in Dallas Texas. Today, Southwest Airlines serves over 94 destinations across the United States making it a major player in the domestic airline industry. Southwest ended the 2014 year by servicing 93 destinations within 40 states, Washington DC, Puerto Rico, and the five near international countries of; Mexico, Jamaica, The Bahamas, Aruba, and the Dominican Republic. At the end of 2014 Southwest operated a total of 665 Boeing 737 after phasing out older AirTran models.
March 30, 1981 was a peaceful day. President Ronald Reagan was walking outside enjoying the fresh air when suddenly shots were fired. Six shots were fired in total, but only one shot hit Reagan due to a bullet that ricocheted. Luckily, Reagan was hit in the abdomen; therefore, he survived. The “mastermind” behind the attempted assassination was a man named John Hinckley. Hinckley believed by going through with this assassination it would be a romantic scenario for himself to confess his undying love for the actress Jodie Foster. Before long it was time for the Hinckley trial and after hearing his side of the story, the jury came to the conclusion that he was crazy. Hinckley was later found not guilty by reason of insanity and admitted to
Rosa Lee Cunningham is a 52-year old African American female. She is 5-foot-1-inch, 145 pounds. Rosa Lee is married however, is living separately from her husband. She has eight adult children, Bobby, Richard, Ronnie, Donna (Patty), Alvin, Eric, Donald (Ducky) and one child who name she did not disclose. She bore her eldest child at age fourteen and six different men fathered her children. At Rosa Lee’s recent hospital admission to Howard University Hospital emergency room blood test revealed she is still using heroin. Though Rosa Lee recently enrolled in a drug-treatment program it does not appear that she has any intention on ending her drug usage. When asked why she no longer uses heroin she stated she doesn’t always have the resources to support her addiction. Rosa Lee is unemployed and receiving very little in government assistance. She appears to
Domestic Violence is a world-wide problem but in America it is amplified with the ready availability of guns as in this article regarding Dr. Albert Lambert of Florida. Dr. Albert Lambert purchased a gun October 6, 2013 and a gun cleaning kit for a 22 caliber ten (10) days prior to the murder of Kimberly Lindsey (WPBF.com). This brutal act of domestic violence leaves three children without a mother and subsequently a father. This incident has flooded the radio, newspapers, television and internet since the ordeal started in West Palm Beach, Florida on October 27, 2013 and ended on November 4, 2013 in Miami as Sheriff’s deputies discovered Lambert’s sister and boyfriend removing Lambert’s corpse from her sisters Miami home upon their arrival to arrest and charge Dr. Lambert for the death of his ex-wife Kimberly Lindsey.
Kenneth Edelin was a 35 year old third year medical resident at the Boston City Hospital. This hospital was known for many poor coming into it. This was also a place for research. By this time research was still being conducted on fetuses and embryos. When a patient came to the hospital for an abortion she also signed a waiver for them to test on her. They called her “Alice Roe” and she was only 17 years old but had the consent of her mother to proceed with the abortion.This patient was estimated by the supervisor over the residents, Hugh Holtrop, to be about twenty-two weeks pregnant but the other residents Enrique Giminez and Steve Teich disagreed. They estimated that she was about twenty-four weeks pregnant. Edlein was put in charge of doing the
Southwest airlines is one of the most widely respected companies among those profiled by Firms of Endearment. They are recognized for having one of the best corporate cultures, which is emphatically encouraged from the top down. Southwest’s model clearly exemplifies the concept of servant leadership, and we will elaborate on how this creates a firm of endearment.
Southwest Airlines roots can be traced back to Texas in the 1960’s where a company by the name of Air Southwest Co. was created to provide interstate flights in Texas to avoid federal aviation laws. This technique of trying to avoid federal regulation was challenged when 3 other major airlines filed a lawsuit against Air Southwest Co.; later the state of Texas upheld Air Southwest Co. right to fly within the state of Texas and the Supreme Court decided not to review the case. (Southwest Airlines, n.d.) This was a challenging start for Southwest as it was being targeted right off the bat by some of its competitors. The company name was changed in the early 1970’s to Southwest Airlines Co. and a headquarters was established in Dallas, TX. The company’s main focus was interstate flights between the 3 major cities in Texas including Dallas, Houston, and San Antonio. (Southwest Airlines, n.d.)
Southwest Airlines strategy of focusing on short haul passenger and providing rates as low as one third of their competitors, they have seen tremendous growth in the last decade. Market share for top city pairs on Southwest's schedule has reached 80% to 85%. Maintaining the largest fleet of 737's in the world and utilizing point-to-point versus the hub-and-spoke method of connection philosophy allowed Southwest to provide their service to more people at a lower cost. By putting the employee first, Southwest has found the key to success in the airline business. A happy worker is a more productive one as well as a better service provider. Southwest will continue to reserve their growth in the future by entering select markets only after careful market research.
Also, Southwest is renowned in the airline industry for its short turnaround time on arrivals and departures. And since people's biggest concern nowadays is money and time, having low price airline tickets to cater their traveling needs in a shorter period of time will surely satisfy them. Moreover, aside from the low prices offered, what attracts customers is Southwest’s way of dealing with them. The employees of the airline treat their customers well and really listen to their needs. Southwest Airlines is also well-known for having a very productive and loyal workforce.
Louisiana State Rep. Dodie Horton introduced legislation today that would ban roadside rabbit sales in Louisiana. The “Bunny Bill” was inspired by Haughton resident Lou Ann Holley, the owner of the only rabbit shelter and sanctuary in northwest Louisiana. Holley explained that since starting the shelter seven years ago, she has taken in dozens of abused rabbits due to roadside sales gone wrong.
More than 37 years ago, Rollin King and Herb Kelleher got together and decided to start a different kind of airline. They began with one simple notion: If you get your passengers to their destinations when they want to get there, on time, at the lowest possible fares, and make darn sure they have a good time doing it, people will fly your airline. And you know what? They were right. What began as a small Texas airline has grown to become one of the largest airlines in America. Today, Southwest Airlines flies over 104 million passengers a year to 64 great cities all across the country, and we do it more than 3,400 times a day.
George Lawler is a 35-year-old male who has been hospitalized for psychological reasons. He is married with two children. Prior to his hospitalization, George was employed as a physical education professor and the coach of the reputable men and women’s track teams at a junior college.
Southwest has comprehensive strategy and they work with harmony. They are low cost airlines which make the customer feel like royalty. Southwest have a winning strategy is proven by their profit year after year even thought they had economy crisis. Since 1973 Southwest reported a profit each year even when they lost billions of dollars from the year 1980 to 2009 because of the low operating cost strategy, low fares and customer service. Since the start of Southwest they have stay faithful of keeping low cost across the industry. Their value in corporate culture reflected through their prices and customer service.
It all started in 1971, when Rolling King and Herb Kelleher decided to challenge the existing rut of charging high prices for air travels. They considered the railways and roadways their competitors and decided to offer cheaper travel for smaller routes. The company was incorporated in 1967, apart from initial entry troubles, Southwest has been the only US airline to have earned profits since 1973. The eccentric company’s outlandish way of conducting themselves has been the sole reason for Southwest Airlines to succeed in a highly competitive and packed industry.
The mission of Southwest Airlines is a dedication to the highest quality of service delivered with warmth, friendliness, individual pride, and company spirit (Mission…, 2007). The company also provides opportunities for learning and personal growth to each employee. Creativity and innovation is very important and highly encouraged, for the purposes of improving effectiveness. Employees are to be provided the same concern, respect, and caring attitude within the organization that the employees are expected to share with the customer. Southwest Airlines was initially created to be a low-cost alternative to high price of intra-Texas air carriers (Freiberg, 1996). Southwest’s fares were originally supposed to compete with car and bus transportation. It was a little airline, and it would withstand the test of time. As a discount, no-frills airline, it would provide stiff competition for larger airlines. Their strategy was to operate at low cost, offering no food, no movies, no first class, and no reserved seats. They created their own market and provided increased turnaround times at the gate, by avoiding hub-and-spoke airports and opting for short-haul, direct flights. Through this market approach, Southwest has a majority of market share in the markets they serve.
Southwest Airlines also has a few “slogans” that, especially as a marketing campaign, emphasize the company’s mission statements. “Stop Searching. Start Traveling.” Is one of the slogans that is plastered all over the companies website. This is a very clever slogan as it reiterates to customers that there is no reason to search for another airline. Everyone knows that searching for the right airline to fly on is a hassle, all one needs to do is eliminate that “hassle” and start traveling.