Rhetorical Analysis To The Make-A-Wish Foundation

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The Make-A-Wish Foundation uses many rhetorical devices such as logos, pathos and ethos to make their mission clear to the user. This website can connect to the poem “To The Ladies” because they are both about giving in some way. This website has a lot of information to offer such has how and why the company was started and how to help “make a difference. Because this is a website that regards donating, the most prominent features are how to donate money and how to volunteer. In this website analysis I will discuss how the Make-A-Wish Foundation uses logos, pathos, and ethos to appeal the user to their website.


Logos is the appeal to logic, it can be used to convince an audience by the use of reason. The Make-A-Wish Foundation’s website uses logos to convince users to donate money by explaining how they proudly safeguard each donation. By explaining how each donation is protected, the user may be convinced to make a donation because they believe it will be safe guarded. The Make-A-Wish website also uses images to appeal …show more content…

The Make-A-Wish web site uses many pictures of children who have had their wishes granted and also employees/volunteers who help make the wishes come true. These pictures help to make the users feel that the Make-A-Wish Foundation really does care about each Childs wish, and they are dedicated to making a difference through donations. To appeal to the emotions of the user, the Make-A-Wish website features a donation page with this sentence: “When you donate, you're giving children renewed strength to fight their illnesses, bringing families closer together and uniting entire communities. You can change lives.” This sentence appeals to the users emotions by explaining the positive and life changing impact their donation could make. The website uses color psychology to make the user feel a certain way. In this case, the color white is used to represent purity, innocence, wholeness and

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