Public Service Announcements on Texting and Driving

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Shot to aim directly at people who tend to disregard warnings and are most like to be distracted drivers, texting and driving PSA’s bring awareness and self consciousness to the general public as they display from moderate to severe graphic scenes on what happens when you take your eyes off of the wheel. A distracted driving PSA ad is not only one of the best ways to alert people of the consequences of unfocused driving, but it can also reduce the number of distracted driving incidents, thus keeping families not only careful and alert, but alive and safe.
In the last 5 years, the number of people who have watched safe driving PSA’s has been increasing due to the shocking content of the videos, and consequently, the word about safe driving is now spreading more than ever. From teens who’ve just received their permit, to parents who are always behind the wheel, PSA’s have a good impact on all those who have not yet been alerted about the dangers of distracted driving. To quickly summarize PSA’s: Public Service Announcements or PSA’s for short are the new method organizations and charities use to spread the word about public safety. The most shocking PSA’s are those that display the effects of distracted driving (due to the gory/shocking scenes).
So far, we can see the message has surely had a positive effect on people. It awakens the viewers, and the message sticks in their minds, even after they have watched the ad. According to SCNOW news, a group of students from Saint James High School, in South Carolina watched one of the most impacting PSA ads published in the web back in 2009 titled “COW”. In an interview, the students admitted that the PSA they had watched was indeed impacting and chilling but...

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...ve their families. Its helping them by opening their eyes to see that life is far, far more important, than a simple text, or a call.

Works Cited

Jackson, Brie. "Teens React to Graphic PSA about Distracted Driving." SCNow. N.p., 28 Dec. 2012. Web. 16 May 2014.

Police Department, Gwent, and Tredegar Comprehensive School. "PSA Texting and Driving, U.K., August 2009, (HQ) Master Original Video." YouTube. YouTube, 28 June 2009. Web. 16 May 2014.

Inbar, Michael. "Is PSA about Texting While Driving Too Graphic?" TODAY.com. N.p., 25 Aug. 2009. Web. 16 May 2014.

News, YOURS. "Distracted Driving, Josh's Story - the Real Impact of a Life Lost - News - Activities - Yours." Distracted Driving, Josh's Story -the Real Impact of a Life Lost. N.p., 6 Jan. 2014. Web. 16 May 2014.

Canada, LHSC. "Distracted Driving Josh's Story." YouTube. YouTube, 2 Dec. 2013. Web. 16 May 2014.

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