Print Media versus Electronic Media

1.0 INTRODUCTION

Print media is a rather commonly used term referring to the medium that disseminates printed matter. In everyday life we refer to print media as the industry associated with the printing and mostly with the distribution of news through a network of media, such as newspapers and journals. People also refer to print media simply with the term "press;" it's an intermediate communicative channel aiming at reaching a large number of people. Print media example Yellow pages, Newspapers, Business directories, Books, Magazines, posters.

Electronic Media is a rich resource of services, supplies, creative and innovative solutions to everyday domestic and professional demands. Our commitment to our clients makes us the preferred supplier of this kind in South Africa. As there are so many applications to what we can do for you, should you not find the specifics listed on our website, please contact us and we will gladly assist as soon as possible.

What is electronic media? Electronic Media is information or data that is created, distributed and accessed using a form of electronics, electromechanical energy or any equipment used in electronic communications. The common equipment we use on a day to day basis to access Electronic Media is our television, radio, computer, cell phones and other devices transporting information to and from us by means of electronic involvement.

2.0 PRINTED MEDIA VS ELECTRONIC MEDIA

Both printed media and electronic media are in a constant state comparison, both competing to super pass each other. Both of the medium have their own unique features through their advantage, disadvantages and popularity. This basic point of the comparison.

2.1 Advantages of printed media vs. electronic med...

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...t in all the clutter of editorial and advertisement by competitors.

2.3 Popularity

Nowadays, the popularity of these media is more to electronic media than printed media because their trying to dominate each other. A printed media have its own importance and popularity which cannot be replaced by anyone else. When though there is a tight competition between the newspapers and electronics medium among variety of newspapers increasing day to day which has made the print media cheaper, qualitative, informative and fast. The printed media is more accurate information details. The electronic media just hire people based on looks rather than journalism skills because the journalists and editor of newspapers are more efficient and experienced. The utility of print media will always remain informative to help the user. Printed media on deeper research of particular topic