Polo Ralph Lauren Research Paper

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Shopping is a hobby that I definitely enjoy. As one can shop for many things such as food, clothes, household items, and personal hygiene, I particularly enjoy shopping in one of these categories. When going shopping, I look forward to walking into a shop that is filled with great customer service, genuine clothes, and wonderful sales. However, there is one more thing that makes every shop different and that is the fragrance of the shop. Extraordinary fragrances make a big difference as they change the setting of the shop and customer viewpoints of the shop. The Polo Ralph Lauren Store tends to be the ideal place for excellent customer service, great clothes, pleasing sales, and most importantly fragrances that will make someone lose themselves …show more content…

Unlikely but surely, Polo Ralph Lauren has sales that are always helpful to the customer. These sales occur very often so customers do not have to go at a certain time of the year in order to receive special sales. Every time I have gone, I have always witnessed a sale. It seems as sales occur at every day of the year. For example, the whole month of October witnesses a sale of twenty-five percent due to Breast-cancer awareness. The following month, November, is going to consist of a thanksgiving sale, and after that, in December, there is going to be a Christmas sale. Polo Ralph Lauren creates sales that make their clothes economically affordable for customers. Though, the most important thing that makes the Polo Ralph Lauren store the most different from all other stores is the fragrance of the store. When you walk into the store, your nose is hit with the unique scent of Polo Ralph Lauren. The scent consists of a clean, business like atmosphere that leaves you feeling like you are Bill Gates or some other well-known, successful, and important person. You could be working as a bathroom cleaner, but the fragrance generated inside the store will leave you feeling as if you are the next person to be featured on the Forbes

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