Political Campaign Summary

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I have watched four different commercial videos of Obama and Romney from 2012 Presidential Election, and created an analysis of them that how media influence politics, especially political campaigns. We will understanding of how political commercial campaigns work and how they develop them to influence certain social groups. The commercials I chose for Obama were “Go” and “The Choice.” Both videos are very popular in the website and I think they helped Obama campaign a lot. In the videos, we all clearly know the word “forward” is the slogan of Obama in 2012 election since it is large and be presented in the end so that can catch viewers eyes and remember it. In “Go,” the beginning images of the video provide some news about the problems of

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