Paradigm Toys Case Study

B. Identify two primary and two secondary stakeholders
The two primary stakeholders are the company’s customers and employees/suppliers who are directly involving in the company’s business. The two secondary stakeholders who do not engage directly with the business are the general public and environmental activist groups.

B1. Analyze two ways that the board of directors at Paradigm Toys will meet their corporate social responsibility
• Paradigm Toys provides matching to contribution volunteered by employees. For example, if an employee volunteers four hours to work on the housing development for disabilities in the community, the company donates four hours so that the employee can have the whole eight hours to support the social project of

the community where the employee lives or works. By the same token, if employees contribute money to a community’s project, the corporate will match that money so the project will receive double amount of money.
• Paradigm Toys trains all employees and partners about CSR, especially how to protect and preserve our environment for the future generations. Along with that, the corporate implements rules and procedures to make sure that the suppliers are environmental friendly by using recycled materials. In addition, the corporate also makes sure suppliers not to use toxic materials that are harmful to customers. The corporate makes sure that its manufacturers provide appropriate treatments to any discharge to the environment.