Nike Erp Case Study

Nike Inc. (Nike) is another example of an organisation that failed to successfully implement a new ERP system due to the lack of importance placed on critical success factors. Nike is the largest manufacturer of athletic shoes, apparel and other sports equipment in the world. Nike employs more than 44,000 people worldwide and in 2012 alone their revenue topped 24 billion US dollars (Jeng & Dunk, 2013).

A company the size of Nike would obviously see serious financial implications if an ERP system wasn’t successfully implemented, and in 2000, that’s exactly what happened. Nike decided to go ahead and implement an ERP system designed by i2 Technologies that would streamline communications with buyers and suppliers and lower operating costs (Jeng

An E-enterprise can offer an organisation improved productivity, improvements to customer service, effective competitiveness, reduce costs and streamline business processes. Using the internet and World Wide Web services, companies can implement supply chain and customer relation management capabilities, to enable them to link their operations and actions with suppliers and customers (Sharma, Lavania, & Gupta, 2011). Not only can an e-enterprise take care of its own internal supply chain management, it can also enable businesses to establish the value chain throughout the market and across industries. Furthermore, an E-enterprise can enable efficient communication and collaboration with customers in real time via the web (Sharma, Lavania, & Gupta,

To align the ERP with an E-enterprise, organisations must take into account critical success factors including business processes, people, technology and the organisation (Sharma, Lavania, & Gupta, 2011). For example, an E-enterprise will enhance the existing value chain as it can cross company borders, to allow effective collaboration and flow of information. With the introduction of an E-enterprise, the lines between technology and business begin to blur, for this reason, people who are specifically trained with a technical or business background, need to be cross trained in other areas. Project management plays a vital role in an E-enterprise, due to projects having very short life cycles. This is caused by forever changing technology, at a very rapid pace which can cause the organisation and the implemented ERP to become distant and not aligned (Sharma, Lavania, & Gupta,