Nestle-Indi A Case Study Of Nestle India

Nestle’ India is a subsidiary of Nestle’ S.A of Switzerland. The company insists on honesty,integrity and fairness in all aspects of its business and expects the same on its relationships.

Nestle India-Presence Across India

Beginning with its first investment in Moga in 1961, Nestle’s regular and substantial investments established that it was here to stay in 1967, nestle set up its next factory at Choladi(TAMILNADU) as a pilot plant to process the tea grown in the area into soluble tea. The Nanjangud factory (Karnataka), became operational in 1989, the Samalkha factory (Haryana), in 1993 and in 1995 and 1997, Nestle commissioned two factories in Goa at Ponda and bicholim respectively.Nestle-India is now putting up the 7th factory at

100 countries and offered over 8,000 products to millions of consumers universally. The Company’s transparent business practices, pioneering environment policy and respect for the fundamental values of different cultures have earned it an enviable place in the countries it operates in; Nestlé’s activities contribute to and nurture the sustainable economic development of people, communities and nations. Aboveall, Nestlé is dedicated to bringing thejoy of “GoodFood, Good Life” to people throughout their lives, throughout the

NESTLE MUNCH:

Nestle Munch is wafer layer covered with delicious Choco layer. Nestle Munch is so crisp, light and irresistible that you just ‘can’t stop Munching Nestle Munch is the largest selling SKU in the category.

NESTLE MILKY BAR:

Milky Bar is a white chocolate confection produced by Nestle and sold in UK, Australia, Canada, New Zealand, India, Ireland, Kuwait, South Africa and Spain. It is sold under the name Galak in Venezuela, Ecuador, Brazil and Continental Europe. Nestle have produce White Chocolate since 1930 and started using the brand Galak in 1967. In Some markets notably Australia and New Zealand, Milky Bar does not contain Cocoa Butter and is not labelled as chocolate.

NESTLE BAR-ONE: Bar one is a popular Chocolate Bar which was first manufactured in South Africa in 1965 and is produced at the Nestle Factory in East Londonand sold in South Africa and India. In India it is one of the top 5 most sold chocolate Bars. It is similar to the English Mars Bars and consists of a layer of malted nougat with a caramel topping and covered in Milk Chocolate. Nestle Bar-One constantly reminds you that it is “Time for