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Mass media influences on elections
Mass media influences on elections
The role of the media in political campaigns
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How has media influenced public perception of political figures, issues, and institutions? Through agenda setting and framing, media has the power to set the agenda for political discussion by providing public attention to political figures, issues, and institutions. In addition, the media can frame political agendas by influencing public perception and interpretation. (Ginsberg, Lowi & Weir, 1999)
Agenda Setting and Framing
Political Figures and Candidates
In campaigning, media coverage plays a large role for candidates. They use the media to make their name heard and image seen. “Nearly everything a candidate does is geared toward the media, especially television” (Stuckey, 1999, p. 99) Candidates make appearances on talk shows, televise town hall meetings, and press conferences. Their agenda is not the issues they present or their positions on them, but to gain media attention.
If the candidates do not present interesting visuals or dramatic news, than the media can pull the plug from underneath them. “The media has a good deal of discretion over how individuals are allowed to portray themselves” (Ginsberg, Lowi & Weir, 1999, p. 298). In addition, the media has control over how they portray an individual. Thus, political figures are framed by the media.
The media can set the image for a political figure or candidate, sealing their approval or disapproval for them and cementing that image toward the audience. The media can make certain political figures or candidat...
398).It is also stated that news divisions reduced their costs, and raised the entertainment factor of the broadcasts put on air. (p. 400). Secondly, the media determines its sources for stories by putting the best journalists on the case and assign them to areas where news worthy stories just emanates. (p.400). Third, the media decides how to present the news by taking the most controversial or relevant events and compressing them into 30 second sound-bites. (p.402). finally, the authors also explain how the media affects the general public. The authors’ state “The effect of one news story on public opinion may be trivial but the cumulative effect of dozens of news stories may be important. This shows a direct correlation between public opinions and what the media may find “relevant”. (Edwards, Wattenberg, Lineberry, 2015, p.
Media concentration allows news reporters to fall victim to source bias, commercial impulse, and pack journalism. Together, all three of the aforementioned factors become known as horse race journalism, a cause for great concern in campaign media. In complying with horse race journalism, media outlets exclude third party candidates, reinforce the idea that politics is merely a game, and dismiss issues that directly affect voters and their day to day lives. Through horse race journalism, the media is mobilized in impeding an active form of the democratic debate in American politics. Even across the wide range of human values and beliefs, it is easy to see that campaign media coverage must be changed, if not for us, then for our children. It is imperative that we discern the flaws of the media and follow our civic duty to demand better media
The myths must be dispelled. First of all, coal is not a bountiful. It is a nonrenewable resource and, according to a United States Geologic Survey, it is only expected...
In August 1945, a uranium-type atomic bomb was dropped by the United States on Hiroshima, Japan, during the final stages of World War II. The following months after the bomb was dropped, many people were killed by burns, radiation sickness, and other injuries. These effects lasted about 4-6 months. Around 90,000 to 166,000 people died either instantaneous or the lasting effects. On August 15th, just days after the bombing of Hiroshima and Nagasaki, Japan announced their surrender to the Allies. Hiroshima and Nagasaki remain the only two cities atomic bombed during wartime.
On the 6th of August 1945, during the Second World War, an American B-29 bomber dropped the world’s first well-positioned atomic bomb over the Japanese city of Hiroshima. The explosion wiped out ninety percent of the city and immediately killed 80,000 people. Tens of thousands of more people would later die due to radiation exposure. Three days later, a second B-29 bomber dropped another A-bomb on the city of Nagasaki, Japan. Approximately 40,000 people were killed.
The price of coal remains stable unlike the prices of other fuel and energy sources. Coal is also one of the most abundant energy sources among all energy and fuel sources. Coal is also easy to burn and produces high amounts of energy upon combustion. Coal mining is also responsible for employing over 134,000 people in the United States alone. Coal is also independent of weather conditions, unlike other energy sources. If it happens to raining or strong winds occur, that is not an issue. Power Plants will continue to operate and people will continue to work. This also means that the supply of electricity from these sources is continuous and more consistent than electricity produces by solar panels or wind
“Through the ongoing interaction of theorizing and empirical research consistent with the scientific method, agenda-setting theory has evolved from a tightly focused perspective to a broad theory. Initially, the focus was on the way media affect the public’s view of which issues are important. Later the theory broadened to encompass five distinct aspects of public life: basic and attribute agenda-setting effects, the psychology of these processes, and the consequences of these effects for opinions and behavior. The participation of scholars worldwide has been central to the continuing productivity of the theory” (Maxwell McCombs).
Most of america does not know but two out of twelve percent of the united states coal will be shut down by or in 2025.(Jeff Spross) This is terrible because coal is what the world runs on. People in america are happy because it is going to make the environment better, but when it comes down to it they will complain when electric prices go up because it cost more to make energy. Coal is what powers phones, houses, schools, restaurants, gas stations, it is what powers the tools to build the houses that keep us warm at night, and the cities and towns we all call home across America.
Finally, my input on Chinese coal mining is that they must improvise for the benefit of themselves and the world. If China does not change their ways and relies predominantly on coal it wouldn’t bring sudden consequences but more gradual ones such as global warming and health hazards.
In the US, mass media plays a significant role in politics. One of the key roles mass media plays in politics includes the airing of the platforms of various politicians. The media influences the view of people on politics and politicians. As the opinion of individuals is affected, the results of the votes are consequently changed (Holden, 2016).
In the world today, Coal is one of the most used Fossil Fuels in America. The black gold, which I like to call it, affects America in so many different ways. Have no worries coal is no where from becoming extinct or replaced. "Coal will be popular big time, in 2005," says Jim Thompson, who edits the weekly report U.S. Coal Review out of Knoxville, Tenn. "There will be more test bums than ever." In Wyoming alone they shipped out over four hundred million tons. I can’t even imagine how large that quantity is. Coal is so useful and America depends on coal greatly (Gransbery). Coal is utilized for combustion, which benefits the Residential areas and Power Plants. The coal used for that is known as Bituminous coal. That can be found in the Appalachian Mountains and even some central states. This type of coal is used due to its high heating value and high sulfur content Coal is also capable of being converted into gaseous or liquid fuel. Before any of this can happen, we need to find the mother load of the coal. Another word for that is the reserves. The major reserves in America for coal are found in the Northern Great Planes, Texas and Gulf of Mexico.
In my opinion, coal is not a good fuel to use for the production of electricity. I believe this because, even though the way coal is mined and burned as been improved, there is an impact on the environment, which results in global warming. There are many different sources that can be used to produce electricity, including; solar power, wind power, hydroelectricity, geothermal electricity and biomass. All of these examples have a smaller, if not no, impact on the environment and are sustainable.
Coal has concentrated supplies in industrial countries, (U.S. Russia, China and India). Some pros about using coal as a resource for energy are that, the infrastructure is already in place and coal produces a high load factor, which means a high power output at a relatively low cost per unit. It is predicted that coal supplies will outlast both oil and natural gas. Coal is the cheapest form of electricity production, making it the viable option for developing countries. About 80% of coal’s total potential energy is extracted, this is relatively high.
The current role of mass media in politics has definitely played a significant role in how view and react to certain events and issues of the nation. Newspapers, magazines, television and radio are some of the ways information is passed onto many of the citizens. The World Wide Web is also an information superhighway, but not all of the sources on the Internet are credible. Therefore, I will only focus on the main three types of media: written, viewed, and audible, and how they affect whether or not democracy is being upheld in the land of the free. The media includes several different outlets through which people can receive information on politics, such as radio, television, advertising and mailings. When campaigning, politicians spend large quantities of money on media to reach voters, concentrating on voters who are undecided. Politicians may use television commercials, advertisements or mailings to point out potentially negative qualities in their opponents while extolling their own virtues. The media can also influence politics by deciding what news the public needs to hear. Often, there are more potential news stories available to the media than time or space to devote to them, so the media chooses the stories that are the most important and the most sensational for the public to hear. This choice can often be shaped,
In our democratic society, mass media is the driving force of public opinion. Media sources such as Internet, newspaper, news-broadcasts, etc, play significant roles in shaping a person’s understanding and perception about the events occurred in our daily lives. As long as the newspapers, internet, network television, etc, continued to be easily accessible to the public, the media will continue to have an influence in shaping its opinions. Factors such as agenda-setting, framing and priming help shape the public opinions. Agenda-setting is when the media focuses their attention on selected issues on which the public will form opinion on, whereas framing allows the media to select certain aspects about the problem and then make them appear more salient. Similarly, priming works by repeatedly exposing certain issues to public. As the issues get more exposure, the individual will be more likely to recall or retain the information in their minds. This paper will discuss these three factors played out systemically by media and how our opinions are constantly being influence and shape by them.