Going green is at the heart of Mean Green Cleaning 's (MGC) core business values, and coincidentally at the core of the change occurring in the cleaning industry. With MGCs services focused clearly on “going green”, they are poised to gain a competitive share of the expected cleaning industry. Further, by using products from the leading producer of green cleaning products, MGC have an advantage over other small businesses.
Green cleaning products and procedures are becoming prominent as environmentalism becomes mainstream and new environmental regulations pass; businesses should keep in mind the benefits of being green. For all types of cleaning, there is an opportunity for businesses that use the new technology to advance over the many
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By using only environmentally safe and non-toxic “green” cleaners, customers with and without allergies can breathe easy. Mean Green Cleaning 's “mission is to provide its clients with superior green home cleaning service that protects the family and preserves the planet at the same time.” (NG Solution Cleaning, n.d.) MGC is dedicated to 100% customer satisfaction. Mean Green Cleaning “know that without enough satisfied and happy customers, they have no business at all.” (Mackey & Sisodia, 2013, …show more content…
MGC welcome the opportunity to work with every client.
Goals
Mean Green Cleaning 's goal is recognition for its clean business ethics, efficiencies, and high quality of service to the residential cleaning industry. (Supreme Lesedi Cleaning Services, n.d.) According to Advanced: Green Cleaning Solution (n.d.), While green cleaning typically involves reducing chemical, water, and energy use, it also means finding new ways to clean quickly and easily—saving time and money. Adding sustainability goals to green cleaning results in a program that is designed to help maintain the life of the home—which minimizes resource consumption and waste contributions. Green cleaning provides a high level of cleanliness while reducing the overall environmental impact of their services. High demand is driving the need for environmentally friendly products and services.
Objectives
In striving to become a competitive and highly recognized cleaning service in the Washington, DC and Northern Virginia area, Mean Green Cleaning aims
Green washing: The disinformation disseminated by an organization so as to present an environmentally responsible public image. In order for big companies to stay on top of the market today, they are forced to think of advertising strategies to help their public image and advertise their product. Over the years the system has become very complex and also very questionable. Companies are willing to lie, change their logo, and sometimes even their company name just to keep their name and image clean in front of the public just to make sure that they are making their money. Green washing helps this by advertising to the public that they are environmentally supportive and responsible. Most people that are into buying “green products” do not even realize that the company they are buying from is green washing in some sort of way just so that they can attract attention to the public. Green washing companies may advertise that they are “eco-friendly”, but when it comes down to it, the facts hidden behind the curtains beg to differ. Just like in the green washing video we watched in class, the companies may look great compared to the worst companies, but that does not mean what they are doing is still productive for our environmental movement. One company that has been notorious for their green washing efforts for the past couple of decades is the Oil/energy company: British Petroleum a.k.a. Beyond Petroleum. They are one of the world’s largest leading oil companies who has also becoming a large energy supplying company with presence in petrochemicals, gas, and solar divisions. Over the past twenty years BP has been the cause of several deadly disasters in the oil business in the U.S. and around the world. Despite their green washing effor...
As indicated in the background of the company above, FMC Green River is in the business of the production of specific chemicals, competing against Texas Gulf, Ge...
Garmco could use the advantages of having a catchy phrase to implement their expansion into recycling. It is understood that the world at the moment is thinking more green and towards saving the nature and limiting pollution, especially in countries such as the United Kingdom and Ireland which witnessed the fastest growth rates in recycling (WrapUK, n.d.). Expanding the company to such countries with high awareness of the importance of recycling and using the “It’s All in a Phrase” approach, as suggested by Orit Gadiesh and James Gilbert, could help in succeeding the implementation process (Gadiesh & Gilbert, 2001).
results. It is our duty to meet all your pressure washing needs in a fast and reliable manner, and also at a reasonable rate within your budget. Regardless if you’re a residential homeowner or a business owner, we will provide you with the most efficient eco-friendly cleaning solutions. We provide residential, commercial, and free services.
By studying the fundamental nature of their business through the lens of the TNS framework, McDonald's Sweden is moving beyond eco-efficency. Today, approximately half of the 160 Swedish McDonald's, the bakery, and the national headquarters run on renewable energy - hydropower. All new restaurants use water pipes made of recycled plastic instead of copper, wood framing instead of steel framing, and wood foundations instead of concrete foundations - overall, reducing construction material use by 5-10 percent. Research is currently underway at seven restaurants to develop a biological filter to clean exhaust from fry stations. The new technology uses bacteria to eat the oil and reuses remaining clean air to heat their restaurants. In addition, McDonald's Sweden serves organic milk and beef, recycles 97 percent of all restaurant waste, has significantly reduced distribution distances helping to cut fuel costs by over 30 percent, and has eliminated the need for over 1,200 tonnes of packaging material by changing to smarter packaging.
Global Remediation is Canadian-based remediation cleaning services company towards contaminated industrial land and water sites, which was founded in 2004 in Fredericton, New Brunswick by four partners. Through its unique remediation technology that has been achieved by rigorous testing and obtainment of exclusive regulatory approvals, Global has successfully established its name as a major player in the industry. As such, Global was faced with the inevitable need to inject more capital into the company to fund its rapid growth. There was a set of criteria that we followed in order to reach to this conclusion: opportunity cost, expected growth, cost of borrowing, and corporate governance.
GREEN TECHNOLOGY - As a consumer, buying an electronic product that are more energy-efficient and less harmful to the environment will encourage manufacturers to produce a product that are safe to our environment. Energy-efficient and safe technology products called Green Technology has been around for a while now. Computers and other electronics are made out of recycled materials that are safe to our environment. If consumers are to buy more of these products, companies will be encouraged to produce green technologies.
In conclusion, going green in the workplace is catchy new trend. Choosing to go verdant can be a grueling task and one that is confronted with some unique pros and cons. Although making green choices come at a slightly higher price, the rewards that are earned more than cover these costs. When a company chooses wisely going green can not only help the environment, and reduce the carbon foot-print the company makes but it can also prove to be a very smart business decision that can be financially gratifying.
Are you in the market for a cleaning company you can count on? Are you tired of overpriced and mediocre services? If so, you have come to the right place! [cn] has been providing quality and affordable home cleaning and janitorial service throughout the [ln] area for more than [years] years. Our company has a bright reputation for cleaning exceptionally well and leaving a fresh and immaculate space when we are finished. Our service is unique because we review every area of your commercial facility or residence that you need cleaned. We know what it takes to deliver an dependable, efficient, and timely cleaning service.
The power of “green” advertising lies in its sheer ubiquity and its particularly charismatic approach to manipulation. It feels good to support a cause, and who could possibly be (openly) against the environment? Because of its broad manipulation coefficient, “green” advertising--advertising that panders to our desire to make the planet clean again--is making a comeback. Innumerable advertisements still contain the sublime appeal of helping the planet. Green still
Many companies all over the world produce chemicals for their products that are harmful to the environment, human health, and to all living species. Green Chemistry is the use of chemistry for the prevention of chemical pollution to the environment by using chemicals that are benign, or not harmful. The Environmental Protection Agency (EPA) states that the mission of Green Chemistry is, “To promote innovative chemical technologies that reduce or eliminate the use or generation of hazardous substances in the design, manufacture, and use of chemical products.” Green Chemistry contains any aspects and types of chemical processes that reduce the negative effects of certain chemicals, in a way, using chemistry to fight chemistry.
3M Corporation protects the environment by the use of green marketing. They have a program called “Pollution Prevention Pays”. This program solicits employee’s suggestions on how to reduce pollution and recycle materials.
“Going Green” means to pursue knowledge and practices that can lead to more environmentally friendly and ecologically responsible decisions and lifestyle. It is a movement that many participate in to help improve the environment. Technology improves the “Going Green” movement since machines can help one save money, energy, and resources from being wasted (i.e. using hand dryers in replacement of having paper towels exchange periodically). There are many ways the society pursues “Going Green” such as going paperless, carpooling, and using solar panels. “Going Green” affects human behavior because it involves technological advancement, sometimes resulting in job loss.
STATE THESIS & MAIN POINTS: I’m going to persuade you that going green is one solution you could do to help improve the environment by first explaining the problem, then by explaining the factors responsible for pollution, and lastly by listing ways that can help solve this problem.
With the development of the science and technology, more and more people are going for healthy and green products. According to this situation, there are many companies claim their products are “green”. However, there are thousands of so-called “green” products, but not all of them live up to their claims, a considerable part of products not only damage the human’s body, but also pollute the environment. People called these companies “greenwashing”. Greenwashing refers to the practice of deceiving consumers into believing that a company is practicing environmentally friendly policies and procedures. Seems like anything and everything has “gone green” these days. Such as airlines, car companies, retailers, restaurants, even networks and stadiums. Thankfully, more often than not, that’s a good thing. It is only bad if it is greenwashing — that is bad for the environment and consumers, because of businesses doing the greenwashing.