Mcdonald's Marketing Strategy Essay

1.1 Definition of marketing: Marketing is an act by the Marketers to sell and promote their products to increase profit. Marketing is very necessary part of business. It is done by the marketers in different ways like advertising and promoting new products to aware the people.

Definition of promotion: Promotion is an act in which marketers introduce their new products and make them popular in market. By selling those on offer like for less price or two pieces of that product for one price. Promotion plays very important role to increase the profit. By promotion, customers are come to know about the value and benefit of the product.

By Wikipedia: promotion always refers to increasing customer awareness of a product or brand, generating sales and creating brand

As advertising on the air, to attract more customers, all other strategies will work out. So that the implementation resolved.

Monitor: - All the strategies and promotional activities will be monitored in different ways. That 's all they 're goal is to address the implementation of the evaluation. It may be possible by knowing the sales figures of the various franchises and getting feedback from customers and survey do they really think about the brand restaurant.

Evaluation: - We look to see if the sales results that the evaluation is a process Advertising and strategies are working or not. It is working so well, then we need to figure out what we can make it better be. It will not work, but if we find out where our strategy is to Went wrong and why it did not work in increasing sales.

Adjust: - In this, we need to make changes according to evaluation by monitoring which comes out of implementation. In this we came from, who fix all errors McDonalds failed to get the customer and sales increases cannot get, which is the time of evaluation.