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More handpicked essays just for you.
Role of media in shaping public policies and public opinion
The role of the media in influencing public policy
The role of the media in influencing public policy
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Popular culture is described as the people’s culture that prevails in a society at a point in time. It involves all features that exist in a social life and is most actively absorbed in by the public. Popular culture is usually a culture of people in a particular society and the associations between the communities in their daily activities determine it. These activities of popular culture include way of dressing, use of slang; greeting practices and the foods, a community eats. Popular culture is enlightened by the mass media.
Mass media is used in the transfer of information, perceptions and ideas to people. Media especially the use of magazines and journals is popular in communicating issues dealing with health. Media has a great impact on societies in educating people on the importance of staying healthy. This has helped a lot in reducing the number of people who have health issues. The main key purposes of the mass media is educating the people, influencing public relations in a positive way and promoting various policies.
One of the mass media that I often rely on for informat...
In medieval literature, the role of women often represents many familiar traits and characteristics which present societies still preserve. Beauty, attractiveness, and grace almost completely exemplify the attributes of powerful women in both present and past narratives. European medieval prose often separates the characteristics of women into two distinct roles in society. Women can be portrayed as the greatest gift to mankind, revealing everything that is good, pure, and beautiful in a woman's life. On the other side of the coin, many women are compared to everything that is evil and harmful, creating a witch-like or temptress quality for the character. These two aspects of European culture and literature show that the power of women in medieval narrative can be portrayed through both evil and good, and more often than not, power is derived from the latter.
American pop culture is defined as cultural activities or commercial products reflecting, suited to, or aimed at the tastes of the general masses of people (Dictionary.com, LLC 2016). It serves to bring a large diverse population of individuals together with a unified cultural identity. For most of us, pop culture is what we fill our leisure time with. It can include a variety of sources such as entertainment like music, literature, theatre, art and food. Pop culture can also include the products consumers buy in order to participate in current tastes and fashions. Pop culture grows when a substantial population,
Mass media is designed to reach large audiences through the use of technology. Its purpose is
Culture is a way of life that allows a diverse group of people to interrelate with one another. It is usually passed down from one generation to the next by communication and imitation. The term itself has a set definition, but it normally relates to the behavior, beliefs, values, and symbols that are accepted by a group of people. Culture can also be used to describe the time period and events in history. In the sense of what was deemed as popular during a specific stage in time and its impact on the culture surrounding it. Micro-historian have been dissecting and interpreting the meaning of popular culture and the courses of action that lead up to the events.
In the beginning, the relationship between everyday culture and mass media culture are closed but there are some difference between popular culture and traditional culture. The traditional culture is known as ‘high culture’ which refer to literature, art, music etc. However, popular culture is the produced by mass media, may know it as low culture. People used to entertainment or relaxation. It shared and spread rapidly in groups, communities, societies and so on. Some people may say popular culture help us to understand more about the world because of the globalization factor.
The Effects of Popular Culture on Society Popular Culture is music, dance, theatre, film,T.V., poetry and Art which is enjoyed by a wide group of people. Some people would argue that popular culture in the 1960's cause harm. Other people however argued that other factors brought harm and change to society. Some people would argue that music would cause harm because of the lyrics in pop songs. Lyrics like 'Lets spend the night together' by The Rolling Stones, influenced young people to have casual sex.
Popular culture embodies the beliefs, ideas, perspectives, attitudes, and images of various cultures. Popular culture is heavily influenced by mass media, key celebrity figures, movies and related entertainment, as well as sports and news. However, in the past decade, the Internet and social media has come to be a significant influence on pop culture.
There are many ways to define popular culture. Many individuals have grappled with the question what is popular culture? And how to critically analyze and deconstruct the meanings. Looking at the root words of popular culture is where to begin. Raymond Williams states ‘popular’ means: “well liked by many people" or “culture actually made for the people themselves (Storey, p.5). This is part with the word ‘culture’ combine to look at how the two words have been connect by theoretical work within social and historical context. John Storey approaches popular culture in six categories, they are as followed: “Popular culture is simply culture that is widely favoured or well liked by many people”, Popular culture is “the culture that is left over after we have decided what is high culture”, Popular culture is “mass culture”, “Popular culture is the culture that originates from ‘the people.” and “Popular culture as a site of struggle
The definition of mass media is “a means of communication that reaches large numbers of people in a short time, this can consist of the use of television, newspapers, magazine, and radio”, and within the last decade the internet as well. (HarperCollins) The media can actually be a minor or major effect on individuals depending on how or what their view is on the particular subject or matter. The effects it plays on individuals and societies will depend on the exposure to the subject matter at the time, but it effects all ages from young to old.
The mass media has played a key role in shaping people’s lives. The modern society’s use of mass media including TV, radio, newspaper, as well as print media has largely influenced people’s ideas regarding themselves and the society at large. This is evident from their behavior towards themselves and their community as well as their treatment of the environment. While some experts believe that the media is to blame for most of the negative behavioral traits among the active members of society, the majority agree that the media makes people understand and develop a positive sense of association with their society within which they live, making it easy for them to identify and get their role in it.
“An obvious starting point in any attempt to define popular culture is to say that popular culture is simply culture that is widely favoured or well liked by many people.” (Storey, 2009:5) The aim of this essay is to explore the meaning of popular culture. By drawing upon the research of scholars such as John Storey, Jim McGuigan, and Carl B. Holmberg the essay will primarily focus on is the different ways popular culture can be interpreted rather than just being something liked by the majority. To accompany this, the essay will look into the high culture/popular culture divide as well as the youth subcultures and convergence culture in a post-modern society as a way of trying to find an answer to the question ‘What
“Culture” is a term that over the years, has taken many forms, served many purposes and has been defined in a variety of contexts. At the rise of the industrial era, inhabitants of rural areas began to migrate to cities, thus starting urbanization. As this new era began to unfold, urbanization, mass production, and modernization became key ingredients in the transformation of culture. As more people became literate and the production of mass media such as magazines, pamphlets, newspapers etc. increased, many had the option and desire to identify collectively – popular culture began to rise. Popular or “mass” culture can be described as a “dynamic, revolutionary force, breaking down the old barriers of class, tradition, taste, and dissolving
The Mass Media has had a greater in influence on modern culture than either education or history.
In the contemporary society, popular culture represents the emerging lifestyles, fashions, values, as well as customs that the mainstream population follows without hesitation and with loyalty. It embraces a blend of philosophies, opinions, beliefs, viewpoints, and imageries, besides various forms of events that specific groups of individuals adopt in the society. Popular culture plays a significant role in shaping the way people think or perceive things by offering them a unique interpretation of something that they may eventually like. In this digital age, some of the popular culture known today takes account of television programs watched by many people, the numbers of individuals who currently use the internet constantly as the best means
The media is everywhere and takes up a great deal of people’s everyday lives. People depend on the media to provide them with information that would otherwise be hard to get. The people of society also use the media to communicate with friends, family, and people from all around the world. Also, the media serves as a means for entertainment. Businesses use the media as a way to advertise their products. The media affects society in many different ways; such as, businesses use the media to promote their products, the media effects communication, and the media affects body image and behavior of people in society.