Masculinity And Femininity In James Bond

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The 'James Bond' series of films provides us with a resource which allows us to think about the shifting ways in which concepts of masculinity and femininity have been represented in British cinema since the early 1960s. Discuss this statement, drawing on relevant academic reading, and two 'James Bond' films of your choice.

Masculinity and femininity are an ever changing concept. Cultural sexual ideologies have been rooted to hegemonic views of genders. 'James Bond' and his 'Bond Girls' depict the 'idealised' males and females of the past five decades; the cinematic visions of beautiful women beside handsome spies, fast cars and high stakes, supposedly display the dreams of the audience. Bond is seen as an icon of true masculinity, his image has remained the same over the past fifty years, however, the characterisation of 'James Bond' has varied, depending on actor and decade, based on social and political climates and values. The femininity portrayed within the 'James Bond' series is perhaps the most prominent change throughout; this is partly due to the feminist movement which can be said to have begun in 1963. The decline in misogyny allowed for progression from the submissive to the empowered. Within this essay, I will be discussing the concepts of masculinity and femininity from the 1960s, when the 'James Bond' series of films began, to the contemporary portrayal, which shows evident differences from the early depictions and how these representations have influenced British cinema, the wider world and vice versa.

There are many traits associated with conceptualisations of masculinity and femininity, though they are constantly changing, Butler (1990) suggests that hegemonic portrayals place all assumptions in heterosexuali...

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...s the gender ideals of Britain, but also British fantasies of global influence. The 'male gaze' upon gender roles is explored throughout British cinema, despite the growth in portrayals of women over the years, masculinity and male prowess are still projected symbols in modern British cinema. The success of 'James Bond' derives from how audiences identify with the title character and all his subsidiaries; they feel they can become like them.
The new creations of each of the characterisations reflects the changing views of what society claims a hero should be. Since the 1960s, masculinity has been seen as a form of protection for the vulnerable, however, the shift of masculinity in British cinema has seen it become damaged. 'The Full Monty' from 1997 followed the disempowerment of masculinity through the decline of industry, where femininity rose, masculinity fell.

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