Global Strategy Term Paper

745 Words2 Pages

Expanding the organization across the geographical borders is a challenging task for managers (Yaprak, Shichun &Cavusgil, 2011). Expanding to the global market challenges manager capability to handle the international operations effectively and efficiently. Managers required coordinating multiple international teams from several different locations around the global. Essentially, managers need to balance the business operation with market expectations upon the domestic customer demand. An organization must acquire unique resources that create value for customers and gain the position of competitive advantage.
The global strategy offers a comprehensible insight on the effect of globalization and competitive advantages of the business management …show more content…

Global strategy implementation needs to support the organizational structures and processes. A successful company modifies the local territory before reaching out internationally (Fernandes, 2014). The global expansion should proceed in a logical and controlled progression.
The creativeness and innovational strategy enhance market performance. Firm 's creativity is a global marketing strategy that influences organization 's strategic performance. Innovation reflects firm 's ability to generate innovating products, distributing products in the global market, and create opportunities in different market settings.
As stated by Yaprak et al. (2011) corporate culture is the fundamental of superior performance that generate innovation capabilities. An organization adapt to the cultural diversity of the local market to accomplish strategy effectiveness. By creativeness and innovational, the company establishes a global strategy that enhances corporate culture of the local market.
An organization must conduct internal analysis strengths and the external opportunities to achieve a sustainable performance in the global market. The strategy defines market opportunities and gains competition by utilizing …show more content…

The SWOT analysis identified the internal strengths and weaknesses of the Saudi market, additional to external opportunities and threats. Optimistically, the Saudi market decreased the barrios of change resistance (Albugarni & Ahmed 2015). The Saudi market thoroughly explored technology implementation strategy with a high level of acceptance.
The company must measure the resources development in the target intentional market. As confirmed by Albugarni & Ahmed (2015) the lack of resources was a major barrier that prevents technology application in Saudi Arabia. The resources technology needs to fit the Saudi customer 's demand. Using the appropriate resources enhanced the company 's position to gain the competition against other competitors.
It is obligatory for the company to follow the role and policy of the Kingdom of Saudi Arabia that titled as National Information Security Strategy (NISS) (Albugarni & Ahmed, 2015). The company must integrate policy that meets NISS strategy of national information for security objectives. The NISS is a foundational element the supports the growth of Saudi Arabia growing market. The NISS 's strategy promote Saudi Arabia information protection with secure and resilient information communications technology

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