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Communication and its effect
Communication and its effect
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The readings this week focused on the idea of the growing and developing field of communication with an emphasis on the area of academia. These articles show a more hopeful side of communications that I rather focus on instead of some of the more depressing outlooks on the field that we have come across in class readings for the past few weeks.
I like many people changed my major multiple times throughout my undergraduate career. When I finally landed on two fields of communication that complimented each other, advertising and public relations. I choose to major in both with the hope of making myself just a little bit more marketable. As through my experience in politics and internships that having a wide range of skills was extremely valuable in real world. Although my ultimate goal is to do research and teach, I have always been one to prepare for a back-up plan. However, keeping in mind that from our previous readings that the field of communication is either dying or never really had a chance to survive. We as scholars in the field of communication must find ways to keep ...
3rd ed. of the year. New York: Oxford UP, 1992. Home - School of Communication and Information - Rutgers University. Rutgers, n.d. -
Dan O'Hair, Mary Wiemann, Dorothy Imrich Mullen, Jason J. Taven. (2012). Dan O'Hair, Mary Wiemann, Dorothy Imrich Mullen, Jason J. Taven. In M. W. Dan O'Hair, Real Communication: An Introduction (pp. 35-64). Boston, New York: Bedford / St. Martin's.
With this major, I will be able to further my education in ways to be healthy and possibly learn how to help others. I decided that being a health physician or nutritionist was something that I was really interested in. This is where communication studies come in. I figured that if I minored in communication studies, I could improve my oral and written communication to better help in my future of nutrition. Communication studies was a good pick for me because, although there is always room for improvement, I can still garnish with some more knowledge and information to better improve my oral skills.
Throughout the semester, we have studied numerous communication theories. Their purpose is to help understand exactly what happens when we interact with others. We might not necessarily agree with all of the theories, but the idea is to develop tools to evaluate situations we may encounter. Often, when the theories are explained in the readings or lecture, it is beneficial to apply the concepts to a "real life" situation. Using this approach, I will use a situation that many of us have faced, or will face, and analyze it according to a particular communication theory.
West, Richard, & Turner, Lynn H. (2000). Introducing Communication Theory: Analysis and Application. Mountain View, CA: Mayfield publishing.
Griffin, Emory A.. A first look at communication theory. 8th ed. New York: McGraw-Hill, 2012. Print.
Griffin, E. (1997). A First Look at Communication, Third Edition. New York: The McGraw-Hill Companies, Inc.
Griffin, E. A. (1997). A first look at communication theory (3rd ed). The McGraw-Hill Companies, Inc.
Rothwell, D. J. (1999). In The Company of Others: An Introduction to Communication. New York: McGraw Hill.
Ruiz, Rebecca. "The Medium Is the Message: Should a College Call, Text or Tweet?." New York Times26 September 2011. online n. pag. Web. 9 Nov. 2011. .
Marketing is a vital component in the success of businesses. Smaller businesses rely on business advertising, expenses, knowing if the business is networking with the right people, or joining the best organisations which lead to success (EStartup business blog, 2010). Marketing concentrates on customers and what the customers want. Customers are the source of sales and profits. Many small businesses are faced with remarkable hardships due to not developing the right marketing plan (EStartup business blog, 2010). To help these businesses a more appropriate or better marketing plan needs to be designed. Small business internet marketing services can help businesses develop and thrive in a highly competitive market. For the highest quality internet marketing services, hiring an online marketing company to design a customized internet marketing campaign may be advantageous for some businesses (EStartup business blog and contributors, 2010). Identified will be the role that marketing plays in a successful business demonstrated by use of two examples, the importance of developing a marketing plan, and ethical and legal issues that surround marketing practices (EStartup business blog, 2010).
Mogel, Leonard. Making it in Public Relations: An Insider's Guide to Career Opprotunities. Web. Prod. Lawrence Erlbaum Associates. Mahwah, 2002.
Marketing communications is the best way to appreciate the value of the goods and services offering by organization. Traditional tools of marketing communication disciplines are five: advertising, sales promotion, personal selling (see the EBS Sales Force Management text), public relations and direct marketing. There are also media in which time and space can be bought or used to deliver messages to target audiences. Organisations are planning which appropriate mix of these tools and the choice of media has for a long time been largely predictable.
As a communications major, I plan on knowing media literacy inside and out to the best of my ability.
Communication is a huge part of our lives because through communication and language is that how we make sense of the world around us. Through language we can share information, express our feelings and creativities. In support, Stanley A. Deetz who wrote the book Democracy in an Age of Corporate Colonization, Dan O’Hair and Mary Wiemann who wrote the book of Real Communication has agreed on the concept of language is symbolic and we need language to better understand the world around us. Thus, this experience has gave me a better understating of the importance of communication. It has a lot taught me how to respect others and how to value time. It made me realize that I have such a rich culture but many people are losing it because of what they had gone