Kindle Journey

1103 Words3 Pages
bulb-icon

Recommended: Kindle marketing analysis

The Kindle Voyage is the new version of the kindle electronic (e-) reader series. A Kindle is a device that has a screen to imitate paper so that the reader can read his or her books without being bugged by the bright screen. He or she can also look up quick definitions for words that the reader doesn’t know when he or she comes across one on the Kindle. This is a device that is made to replace books for reading and make it possible for the reader to bring many books around without the excessive weight that they might contain. It is a device made by Amazon, a company that sells products online. Ten years ago, the tablet was just a nice thought and mp3 players, fold up cell phones, and laptops were the big new thing. Apple, Amazon's current top competitor for the Kindle Fire and the new Fire Phone, was making computers and IPods while Windows, another big competitor of Amazon was also making computers and laptops as well. Amazon then, was just a good replacement for EBay. In 2007, Amazon released the original first generation kindle e-reader. It has evolved to many different species of kindles including the high competing tablet, the Kindle Fire HDX. …show more content…

It weighs 10.3 ounces, measures 7.5" x 5.3" x 0.7" (in inches) and has 4 levels of gray. They came out with the 2nd generation kindle e-reader on February 23, 2009 for US$359. The 2nd generation kindle is 10.2 ounces, measures 8" x 5.3" x 0.36" (in inches), and has 16 levels of gray. They reduced the price for the kindle on July 8, 2009 from US$359 to

Show More
Related

  • Case Analysis Of Amazon

    1837 Words  | 4 Pages

    Starting out as solely an online bookstore, Amazon has become the largest online retailer in the world.

    Read More

  • Amazon Business Profile Case Study: Amazone PACE Represented At Amazon

    1569 Words  | 4 Pages

    Amazon has grown to become the largest internet-based retailer in the world by total sales. It began as primarily an online bookstore and soon began to sell more and more electronics and then over time began to sell pretty much anything. In 1998, Amazon earned about 0.6 billion dollars, it held a steady growth from 1998-2006 (“Amazon.com”). From

    Read More

  • Kindle Fire Research Paper

    448 Words  | 1 Pages

    The Amazon Kindle Fire is both a small tablet computer and an Amazon Kindle E-reader. The Kindle Fire is about the same size as the original Amazon Kindle and lets you store hundreds of books on the device. In addition to its E-reader capabilities, you can also play games on it, stream movies and video, download apps, browse the Internet, and check your email anywhere there is Wi-Fi.

    Read More

  • Amazon.com Swot Analysis

    1994 Words  | 4 Pages

    Subsequently, this has created a multitude of direct competitors for Amazon.com in several different industries. As Amazon.com continues to grow and create new alliances with other industry's leaders, the competition for global online market share grows intensively.

    Read More

  • Jeff Bezos: Amazon's Journey To Save The World

    711 Words  | 2 Pages

    One of their first products, and maybe the greatest was named the Kindle. Released in 2007, the Kindle was highly ranked in the booking industry. It was an e-book reader, where you could purchase the books through an online store called Kindle e-book store then read them on your device. Only starting with 90 thousand books available to the customers, the Kindle gained more than a million of books since 2014. Alongside of the Kindle release, Amazon also released Kindle Direct Publishing (Milliot 2015). As technology advanced, Amazon made a dynamic product called the Amazon Fire TV Stick. This USB shaped device streams TV shows, movies, music, and more. This averaged priced streaming device was released on November 14th, 2014, and only costed 39 dollars. Like its competitor Apple TV, you plug it straight into a TV and control it with either a remote or an app designed specifically for the Fire TV. One impressive feature the stick has is called ASAP, which basically predicts shows or movies the viewer has a taste in or wants to watch (Ward-Bailey 2014). Not actually being a product you can hold, Amazon released Prime now, which gave benefits to people who buy off their website. This rewarding product was release in December of 2014, only in Manhattan to start but soon expanded across the world. This membership allows customers to order thousands of products and accessories and have them be delivered in no more than a day. Using new technology, Prime relies on the fulfillment systems to achieve such fast delivery times (Amazon 2015). Amazon released many high-end and advanced products that benefit only its customers making it a

    Read More

  • Innovation Process of Amazon Kindle

    1559 Words  | 4 Pages

    Amazon Kindle is one of Amazon’s recent remarkable products. Kindle is a portable device which allows user to read, download, and store e-books due to its wireless connection and internal memory (Amazon, 2009). The first version was originally launched in US market in 2007 and achieved success as sold out in five and a half hours (Patel, 2007). Later, Kindle has been through several upgraded versions; Kindle original, Kindle 2, Kindle DX, Kindle DX Graphite, and the most recent version Kindle 3 with improvements mostly on the shape, contrast, memory capacity, and operating system. Earlier versions of Kindle had been criticized for its aesthetic and user interface issues. Reviews from customers and gadget experts motivated Amazon to further improve the product.

    Read More

  • Explain and Show How the Environmental Factors Influence Marketing Decisions of Amazon.com Inc.

    1375 Words  | 3 Pages

    Competition – The biggest competitor of Amazon is EBay and all the internet retailers and suppliers as Priceline.com; Buy.com; BN.com and many more.

    Read More

  • Amazon In Canada

    494 Words  | 1 Pages

    The success of Amazon and its amazing distribution of products may act as a barrier towards the expansion of other businesses. Consumers may choose Amazon over other companies, and this will result in potential loss of jobs in the other companies. In the article above, this potential barrier is also shown a bit from the introduction of a brand new Amazon feature, Amazon Go, which makes consumer's shopping experience much more

    Read More

  • Amazon.Com Case

    963 Words  | 2 Pages

    When Amazon.com first began in 1995, as strictly a book retailer, Bezos knew he had discovered an excellent company. After all, a physical bookstore cannot stock anywhere close to the number of books Amazon can offer online. Within a year, the company had a customer base of approximately 340,000 consumers and daily site visits were huge as well. But Bezos wanted to expand the company to offer music and DVDs, because he realized there was little or no barrier of entry. In the next years Amazon would emerge as a marketplace, expanding the company globally offering products from toys to kitchenware. Because of the relatively cheap prices Amazon was offering and also the growing number of online shoppers, the company was doing tremendous amounts of sales and creating profits.

    Read More

  • The Five Drivers Of Globalization Of Apple Inc.

    1916 Words  | 4 Pages

    has a competitive advantage over their competitors. One of the methods that Apple uses to maintain a competitive advantage in international markets is tying their hardware and applications together with an integrated operating system. This means that one of their devices, such as the iPad works very much like the iPhone and many of the apps run one device just as they do on the other. The only difference would be the size of the product. Apples laptop is larger than the iPad which is larger than the iPhone. Otherwise these products share the same functionality and information through connectivity. They share functionality and information seamlessly through connectivity, constantly updating customer’s lives through simple plug-in. I think this is the number one reason why Apple has an edge over their

    Read More

  • Walmart And Amazon Case Study

    721 Words  | 2 Pages

    From the consumer side, Amazon provides services like Amazon Prime, which delivers free two-day shipping on retail purchases, on-demand video streaming and a free access to the Kindle library, everything for an annual

    Read More

  • Business Ethics: Apple, Inc.

    1112 Words  | 3 Pages

    Moon, B. (n.d.). Sony and Apple Spat Over App Store E-Books May Hit Kindle. Welcome to Portable Electronics at About.com. Retrieved November 7, 2011, from http://portables.about.com/od/ebookreasers/a/Sony-App-Rejection.htm

    Read More

  • Amazon Consumer Behavior Case Study

    844 Words  | 2 Pages

    Amazon is a growing and trending brand, giving consumers the unique shopping experience they have always wanted. The company that was started by 1999 man of the year, Jeff Bezos, has taken 44 percent market share in online sales and purchases. (http://bloomreach.com/2015/10/survey-amazon-is-burying-the-competiton-in-search/) That makes consumers more inclined to search for products through Amazon, before the well-known search engine powerhouse, Google. The Seattle, Washington based company was started in 1995. During the well-anticipated start-up, the company’s focus was on book sales online. Over time, Amazon has set many trends in Consumer Behavior, expanding products across every product pool imaginable. "Amazon.com puts the customer

    Read More

  • Amazon Financial Analysis Paper

    1703 Words  | 4 Pages

    Three years later, in year 2000 Amazon’s third-party seller business launches and Amazon also launched its new logo with arrow running from the A to Z which displays their desire to sell everything from A to Z. (15 Aug 2015, James Quinn, The Telegraph, Amazon timeline: from internet bookshop to world’s biggest online retailer)5 Everyone knows that what happen in start of 21st century. Dot com bubble busted, and many companies could not survive that means they went bankrupt or out of the business. Nevertheless, Amazon survived and moved on with their plan and they were still doing good. There are many people behind the success of Amazon.com but there is one-person, Jeff Bezos, who is really most important to the company because, in the end, he is the owner

    Read More

  • Will Digital Books Replace Print Books?

    969 Words  | 2 Pages

    ...y discardable, but has an advantage of changing font size and page brightness. With this exception, print books are going to survive. To quote British actor and writer Stephen Fry, "Kindles are no more likely to replace books than escalators are going to replace stairs“ (9). Works cited: Fry, Stephen. The Fry Chronicles: An Autobiography. New York: Overlook Press, 2012. Print. Polanka, Sue, ed. No Shelf Required 2: Use and Management of Electronic Books. Chicago: American Library Association, 2012 Pratchett, Terry and Stephen Baxter. The Long War. London: Haper Voyager, 2013. Print.

    Read More

More about Kindle Journey

Open Document