Key Forces Analysis Of Apple Inc. (Research And Development

869 Words2 Pages
bulb-icon

Recommended: Synopsis on customer relationship management

Key Forces Innovations (Research and Development) The main reason Apple Inc. products standouts from its competitors is due to its innovative technology, therefore Apple Inc. should continue setting its focus on the research and development field while at the same taking the considerations of the customers’ feedback on improving the specifications of the Apple’s products. One of the examples would the screen size of the iPhone is relatively small as compared to the competitors’ smart phones while the customers are demanding for a larger screens to ease the daily’s work especially the young adults. Besides, due to the life cycles of the gadgets and innovations are very short and people are always demand for higher and better technology, to remain as a leader in the industry, Apple Inc. must provide the latest innovations …show more content…

To increase the sales of the company, resources especially the talents in the company shall be working on the cost minimization. Apple Inc. has an objective to expand their sales to the customers who have not yet own any Apple’s products (Chris, 2011), minimizing the cost and thus the selling price of an Apple’s product could assist the organization in achieving this objective. Improve the After-Sales Services One of the reasons why Apple Inc. is so successful according to an article at Time Online Magazine is that the company offers great customer service and in-store experiences (Bajarin, 2012) which the element could be improved by setting more customer services kiosk in the coming near future to ease the after-sales services. Reason being that only the party authorized by Apple Inc. could repair an Apple’s product, else the warranty of the products might be terminated while the repair services provided by Apple Inc. were not easy to be found in certain area. Compatible of iOS with Other Software and

Show More
Related

  • Kudler Fine Foods: A Consumer-Centric Culinary Experience

    1379 Words  | 3 Pages

    is a fierce competitor in many industries, they should not lose sight of some of their biggest competition; including Google, Samsung, Lenovo, Sony and many more. As these companies explore the advancement of the same technology that Apple is now using, Apple will need to continuously expand their own innovative capabilities in each of the industry they currently dominate.

    Read More

  • Apple Company: A Journey from Garage to Global Success

    1235 Words  | 3 Pages

    In today 's era, there are a lot of companies that provide services all around the world that benefit everyone. Some of those companies provide only internet, while others provide that and/or the device used with the internet. One of the most popular companies that exists as of today is the Apple Company. The Apple Company was founded back in 1976 and its main thing was to create and produce computers and other electronics such as music players, cellular phones, and other merchandises. But the company became quite known, and as of today, it sells from just phone cases to televisions.

    Read More

  • History Of Apple Inc

    2574 Words  | 6 Pages

    General Purpose: To give an overview of the company that is Apple Inc. and how it revolutionized our lives in the present times.

    Read More

  • Apple Study

    1355 Words  | 3 Pages

    All Apple really needs to do with virtually any of its products is build awareness (which they are excellent at doing) and let the product do the work.

    Read More

  • The UK Marketing Environment for the iPhone

    2492 Words  | 5 Pages

    The principal conclusions of this report show that the iPhone is a successful product that combines interesting features: iPod, internet browser and mobile phone, which satisfy the customer’s needs moreover it is also exceeding their expectations thanks to its fashionable design. However the UK current mobile market is very competitive, so Apple will have to deal with tough competition against established mobile phone manufacturers. The report finally comes up with some recommendations that can help improving Apple’s performance and the marketing environment for the iPhone, these are mainly:

    Read More

  • Apple Ipod Value Analysis

    1500 Words  | 3 Pages

    With Apple continuously innovating they have improved the battery life, increased the memory capacity, or a better colour options. With each change they have considered the value and to what it will mean to the customer and how will that meet their needs.

    Read More

  • Business Analysis: Apple - Value Proposition and Culture

    1039 Words  | 3 Pages

    Apple management must bridge the perceived innovation gap with some sort of product breakthrough. Otherwise, it is reasonable for the company to accept lower Street expectations built upon the premise that while the company remains an exceptional production, distribution and branded business, the days of unparalleled enterprising innovation and leadership may be ebbing.

    Read More

  • Apple Globalization Case Study

    1176 Words  | 3 Pages

    Apple Inc is a multinational organization in America and has its headquarters in California. The organization specializes in the design as well as development of consumer electronics including: computer software 's, and also personal computers. The organization has for long been offering a broad range of communication mobile communication as well as its own company software’s. The organization has quite an upright name in the business world. For a long period it has been producing quality product and their designers really bring out uniqueness in their products (Linzmayer, 2004). Apple Inc has established itself as being the world’s leader in innovation. Thus according to statistics; it is classified as being the fourth most valuable technology

    Read More

  • CBBE Model Applied on Apple

    2165 Words  | 5 Pages

    Apple company consumers connect with the actual model quite totally. Duplicate acquisitions are widespread. They feel an extremely powerful addition for the model as it portrays an extremely distinct graphic. It helps make them feel that they are moving using the transforming movements given that they unique a good Apple company product or service. Quite a few Apple company customers occasionally look at the Apple company product or service the most liked property or perhaps state they really like the actual model given that they acquire quite mounted on that. Apple company features made itself to become a model how the consumer will surely have the pleased in addition to ongoing relation using. The Apple company practical knowledge has produced more deeply attitudinal ad...

    Read More

  • Strategic Management of Apple, Inc

    1524 Words  | 4 Pages

    The Apple brand name is a household name, the brand value of Apple, Inc. improved to $13,724 million in 2008 from $11,037 million in 2007 (Datamonitor PLC, 2009). Apple is different from its competitors because it produces high quality products, its products are also unique and attractive and this has helped to increase its market shares. Since Apple is known globally, 54% profits come from foreign markets (Datamonitor PLC, 2009). Apple products are easy to use and carry around, majority of its products are light, small and very easy to carry around and it has a major advantage of product diversity, there is something for every one of all ages.

    Read More

  • Apple's Organizational Change Management Plan

    735 Words  | 2 Pages

    Apple sustains the process from the time at which investments in productive capabilities are made until the innovative products come onto the market.

    Read More

  • Business Analysis: Pepsico And Apple

    717 Words  | 2 Pages

    is yet to reach its maximum potential. Truly a unique entity in its accomplishments and organization, apple through the conviction and leadership of Steve Jobs its founder and then CEO; have pioneered the revolution of mobile technology. When it comes to strength, apple Inc, has a great marketing team with great marketing and advertisement capabilities, strong brand awareness, a strong and extensive distribution channel, and most of all a vertical integration and the most obvious which is customer loyalty. With the acquisition of valuable companies such as Beats, WhatsApp, mobile payment systems with the IPhone 6, wearable gadgets like the IWatch, apple uses these opportunities to satisfy its loyal

    Read More

  • Swot Analysis Of Apple

    1165 Words  | 3 Pages

    Taking a step back into Apple's product history, and noticing how ancient the first products seem, compared to the sleek, "cool" products of today, will leave you feeling inspired. Apple has gained technological superiority over its competitors, but how and does Apple plan to continue its advantageous market share in such a rapid, fast-paced technological era? Apple has a cult like following, consumers who are anticipating and ready to purchase new Apple products as soon as they are released. Technology has become second nature and a very important aspect of millions of consumers' lives.

    Read More

  • Managing Organizational Structure at Apple Inc

    1512 Words  | 4 Pages

    Apple Inc. was established by Steve Jobs and Steve Wozniak on April 1, 1976 as a computer designer, developer and seller company. However, the company shifted its focus from only personal computer to include other consumer electronics such as portable media player and mobile phone in 2007. Apple Inc becomes one of the most popular makers in its field since it seems that its popularity has increased according to a report on www.statista.com that Apple Inc’s products sales was generally increasing throughout the first quarter of 2006 to the first quarter of 2014. On the one hand, it has increased its revenue from about 14 billion US dollars to more than 170 billion US dollars in 2013. All in all, the company is highly successful corresponding to its products’ development and their sales growth in world’s market.

    Read More

  • Apple Competitive Advantage

    1544 Words  | 4 Pages

    Computers and technology makes it easier for entrepreneurs to enter this market. Not only are major tech companies competing against one another, but they are also competing against little programmers that know how to code. In our time you will never know with certainty when a small group of engineers or computer scientists are going to create, “next big thing”. Apple has been able to have a competitive advantage over its competitor by creating the highest quality products and services. Some of Apple’s current competitors are Microsoft, Google, and Facebook, and a few other tech companies as well. Most people strongly people Apple is one of the stronger company its industry, but then again some other people have biased views. Financially, they are the strongest company in the world. Also people are always willing to pay a premium for their products because of their durability, quality, and prior experiences with Apple products. Apple is always on the look at for new innovative ideas and concept that are being produced by self-motivated entrepreneurs. They are always looking to hire bright minds and let them develop within the company. A lot of entrepreneurs, programmers and engineers do not have a problem working for Apple because of their well-established perks. Apple offers its employees of the best benefits in the world. They also fairly compensate their employees that work in the front-end store as

    Read More

More about Key Forces Analysis Of Apple Inc. (Research And Development

Open Document